{"id":1510,"date":"2015-03-30T17:00:50","date_gmt":"2015-03-30T08:00:50","guid":{"rendered":"http:\/\/sitest.jp\/blog\/?p=1510"},"modified":"2025-09-09T13:00:36","modified_gmt":"2025-09-09T04:00:36","slug":"%e3%83%95%e3%82%a3%e3%83%83%e3%83%84%e3%81%ae%e6%b3%95%e5%89%87%e3%81%a8%e3%83%92%e3%83%83%e3%82%af%e3%81%ae%e6%b3%95%e5%89%87%e3%81%8b%e3%82%89%e8%80%83%e3%81%88%e3%82%8bui","status":"publish","type":"post","link":"https:\/\/sitest.jp\/blog\/?p=1510","title":{"rendered":"\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u5206\u6790\u3067\u30ea\u30d4\u30fc\u30bf\u30fc\u3092\u91b8\u6210\u3057\u3088\u3046"},"content":{"rendered":"<p>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u304b\u3089\u306e\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u3066\u3044\u304f\u306b\u3042\u305f\u3063\u3066\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u306f\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<br \/>\n\u305d\u3057\u3066\u30e6\u30fc\u30b6\u30fc\u3092\u5897\u3084\u3059\u65bd\u7b56\u3068\u5408\u308f\u305b\u3066\u91cd\u8981\u306b\u306a\u308b\u306e\u304c\u3001\u9867\u5ba2\u306e\u30ea\u30d4\u30fc\u30c8\u56de\u6570\u3092\u5897\u3084\u3059\u3053\u3068\u3067\u3059\u3002<br \/>\n&nbsp;<br \/>\n\u4eca\u56de\u306f\u30e6\u30fc\u30b6\u30fc\u3092\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u91b8\u6210\u3055\u305b\u308b\u305f\u3081\u306b\u884c\u3063\u3066\u3044\u305f\u3060\u304d\u305f\u3044\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u5206\u6790\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u81f4\u3057\u307e\u3059\u3002<br \/>\n\u300c\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u3063\u3066\u3069\u3046\u3044\u3046\u610f\u5473\uff1f\u300d\u3068\u3044\u3046\u3068\u3053\u308d\u304b\u3089\u3054\u8aac\u660e\u3057\u3066\u3044\u304d\u307e\u3059\u306e\u3067\u3001\u305c\u3072\u3054\u4e00\u8aad\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"cta_wrap\">\n  <a href=\"https:\/\/sitest.jp\/ai-analyze\/\" class=\"blog_cta_bannar\" target=\"_brank\" rel=\"noopener noreferrer\"><br \/>\n    <img src=\"https:\/\/sitest.jp\/images\/blog\/ai-analyze_blog2.png\" alt=\"AI\u8a3a\u65ad\uff08\u03b2\u7248\uff09\"><br \/>\n  <\/a><\/p>\n<style>\n    .blog_cta_bannar:hover {\n      opacity: 0.8;\n    }\n  <\/style>\n<\/div>\n<p><!--more--><br \/>\n&nbsp;<br \/>\n<img src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2015\/03\/retention-analysis.png\" alt=\"\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u5206\u6790\" \/><br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<div class=\"frame_headding\">\n<h3 style=\"text-align: left;\">\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u5206\u6790\u3067\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u3066\u3044\u304f<\/h3>\n<\/div>\n<p>&nbsp;<\/p>\n<h4>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u3068\u306f\uff1f<\/h4>\n<p>&nbsp;<br \/>\n\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u3068\u306f\u3001\u30a6\u30a7\u30d6\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u65e2\u5b58\u9867\u5ba2\u306e\u7dad\u6301\u3092\u610f\u5473\u3059\u308b\u8a00\u8449\u3067\u3059\u3002<br \/>\n\u4eba\u6750\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u306e\u5206\u91ce\u3067\u306f\u4f01\u696d\u306b\u3068\u3063\u3066\u5fc5\u8981\u306a\u4eba\u6750\u3092\u7dad\u6301\u30fb\u78ba\u4fdd\u3059\u308b\u3053\u3068\u3092\u6307\u3057\u305f\u308a\u3082\u3057\u307e\u3059\u3002<\/p>\n<p>\u30a6\u30a7\u30d6\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u3092\u610f\u5473\u3059\u308b\u300c\u30a2\u30af\u30a4\u30b8\u30b7\u30e7\u30f3\u300d\u3068\u5408\u308f\u305b\u3066\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u306f\u6b20\u304b\u305b\u306a\u3044\u8003\u3048\u65b9\u3068\u3057\u3066\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\n\u4f8b\u3048\u3070\u3001EC\u30b5\u30a4\u30c8\u3092\u4f8b\u306b\u6319\u3052\u3066\u8003\u3048\u3066\u307f\u307e\u3057\u3087\u3046\u3002<br \/>\n&nbsp;<br \/>\n<img src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2015\/03\/ec-site.png\" alt=\"EC\u30b5\u30a4\u30c8\" style=\"max-width: 445px; height: auto;\" \/><br \/>\n&nbsp;<br \/>\nEC\u30b5\u30a4\u30c8\u3067\u306f\u3082\u3061\u308d\u3093\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u304c\u91cd\u8981\u3067\u3059\u304c\u30011\u56de1\u56de\u306e\u8cfc\u5165\u91d1\u984d\u304c\u5c0f\u3055\u3044\u30b1\u30fc\u30b9\u3082\u8003\u3048\u3089\u308c\u307e\u3059\u3002<br \/>\n\u3053\u306e\u6642\u30e6\u30fc\u30b6\u30fc\u304c1\u56de\u3057\u304b\u8cfc\u5165\u3057\u306a\u3044\u4eba\u3070\u304b\u308a\u3060\u3068\u3001\u65b0\u898f\u3067\u30e6\u30fc\u30b6\u30fc\u3092\u7372\u5f97\u3057\u7d9a\u3051\u306a\u3051\u308c\u3070\u58f2\u4e0a\u306f\u4f38\u3073\u307e\u305b\u3093\u3002<br \/>\n&nbsp;<br \/>\n\u3082\u3057\u4e00\u5ea6\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u305d\u306e\u5546\u54c1\u3092\u5b9a\u671f\u8cfc\u5165\u3057\u3066\u304f\u308c\u308c\u3070\u3001\u4e00\u5b9a\u6570\u306e\u58f2\u4e0a\u304c\u6bce\u6708\u898b\u8fbc\u3081\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\n\u307e\u305f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u3042\u306a\u305f\u306e\u904b\u55b6\u3059\u308b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u6c17\u306b\u5165\u3063\u3066\u304f\u308c\u308c\u3070\u3001\u4ed6\u306e\u5546\u54c1\u3082\u4eca\u5f8c\u8cfc\u5165\u3057\u3066\u304f\u308c\u308b\u3088\u3046\u306b\u306a\u308b\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3088\u306d\u3002<br \/>\n&nbsp;<br \/>\n\u3053\u306e\u3088\u3046\u306b\u30e6\u30fc\u30b6\u30fc\u304c\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u306a\u3063\u3066\u304f\u308c\u308b\u3068\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u904b\u7528\u306f\u975e\u5e38\u306b\u697d\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\n\u305d\u306e\u305f\u3081\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u3055\u305b\u308b\u3088\u3046\u306a\u65bd\u7b56\u3092\u6253\u3064\u3053\u3068\u304c\u975e\u5e38\u306b\u91cd\u8981\u306b\u306a\u3063\u3066\u304d\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<h4>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u3067LTV\u3092\u9ad8\u3081\u308b\u3068\u3044\u3046\u3053\u3068<\/h4>\n<p>&nbsp;<br \/>\n\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e16\u754c\u3067\u306f\u3001LTV(Life Time Value)\u3068\u3044\u3046\u6210\u679c\u6307\u6a19\u304c\u5b58\u5728\u3057\u307e\u3059\u3002<\/p>\n<p>\u65e5\u672c\u8a9e\u3067\u306f\u300c\u9867\u5ba2\u306e\u751f\u6daf\u4fa1\u5024\u300d\u3068\u8a33\u3055\u308c\u30011\u4eba\u306e\u9867\u5ba2\u304c\u3042\u306a\u305f\u306e\u4f1a\u793e\u3084\u3001\u5546\u54c1\u30fb\u30d6\u30e9\u30f3\u30c9\u306b\u5bfe\u3057\u3066\u4e00\u751f\u6daf\u306b\u3044\u304f\u3089\u4f7f\u7528\u3059\u308b\u304b\u3092\u8868\u3057\u307e\u3059\u3002<br \/>\nLTV\u304c\u9ad8\u307e\u308b\u3068\u3044\u3046\u3053\u3068\u306f\u3059\u306a\u308f\u3061\u58f2\u4e0a\u304c\u4e0a\u304c\u308b\u3053\u3068\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\nLTV\u306e\u8a08\u7b97\u5f0f\u306f\u4e0b\u8a18\u306e\u901a\u308a\u3067\u3059\u3002<br \/>\n&nbsp;<br \/>\nLTV\uff1d1\u56de\u306e\u8cfc\u8cb7\u884c\u52d5\u306b\u304a\u3051\u308b\u5e73\u5747\u5358\u4fa1\u00d7\u53ce\u76ca\u7387(\u7c97\u5229\u7387)\u00d71\u4eba\u3042\u305f\u308a\u306e\u9867\u5ba2\u306e\u5e73\u5747\u8cfc\u5165\u56de\u6570<br \/>\n&nbsp;<br \/>\n<img src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2015\/03\/ltv.png\" alt=\"LTV\" \/><br \/>\n&nbsp;<br \/>\n\u3053\u306e\u5f0f\u3092\u898b\u308b\u3068\u304a\u5206\u304b\u308a\u306b\u306a\u308b\u3068\u601d\u3044\u307e\u3059\u304c\u3001LTV\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u306f\u300c1\u56de\u306e\u8cfc\u8cb7\u884c\u52d5\u3067\u4f7f\u7528\u3059\u308b\u91d1\u984d\u3092\u4e0a\u3052\u308b\u300d\u300c\u53ce\u76ca\u7387\u3092\u4e0a\u3052\u308b\u300d\u300c\u9867\u5ba2\u306e\u5e73\u5747\u8cfc\u5165\u56de\u6570\u3092\u5897\u3084\u3059\u300d\u306e\u3044\u305a\u308c\u304b\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u304c\u4f7f\u7528\u3059\u308b\u91d1\u984d\u3092\u4e0a\u3052\u305f\u308a\u3001\u53ce\u76ca\u7387\u3092\u6319\u3052\u305f\u308a\u3059\u308b\u305f\u3081\u306b\u306f\u5546\u54c1\u306e\u91d1\u984d\u3092\u5909\u66f4\u3059\u308b\u3001\u65b0\u305f\u306b\u30bb\u30c3\u30c8\u5546\u54c1\u3092\u4f5c\u308b\u3001\u3068\u3044\u3063\u305f\u65bd\u7b56\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u304c\u3001\u3053\u308c\u306f\u5927\u898f\u6a21\u306a\u5909\u66f4\u306b\u306a\u308a\u3001\u304b\u3064\u4f55\u5ea6\u3082\u884c\u3046\u3053\u3068\u306f\u96e3\u3057\u3044\u65bd\u7b56\u3067\u3059\u3002<br \/>\n\u4e00\u65b9\u3067\u3001\u5e73\u5747\u8cfc\u5165\u56de\u6570\u306f\u30ea\u30d4\u30fc\u30c8\u6226\u7565\u3092\u6253\u3064\u3053\u3068\u3067\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<h4>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u306e\u65bd\u7b56\u306f\u8c4a\u5bcc\u306b\u5b58\u5728\u3059\u308b<\/h4>\n<p>&nbsp;<br \/>\n\u3067\u306f\u4e00\u4f53\u3069\u306e\u3088\u3046\u306a\u65bd\u7b56\u3092\u6253\u3066\u3070\u30e6\u30fc\u30b6\u30fc\u304c\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u306a\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<br \/>\n&nbsp;<br \/>\n\u3088\u304f\u3042\u308b\u65bd\u7b56\u3067\u8a00\u3048\u3070\u3001\u30dd\u30a4\u30f3\u30c8\u4ed8\u4e0e\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<br \/>\n\u5b9f\u5e97\u8217\u3067\u3082\u884c\u3063\u3066\u3044\u308b\u65bd\u7b56\u3067\u3059\u304c\u3001\u8cfc\u5165\u3059\u308b\u969b\u306b\u30dd\u30a4\u30f3\u30c8\u304c\u4ed8\u304f\u3068\u3044\u3046\u7279\u5178\u304c\u3042\u308b\u3053\u3068\u3067\u300c\u6b21\u3082\u3053\u3053\u3067\u8cfc\u5165\u3057\u3088\u3046\u300d\u3068\u30e6\u30fc\u30b6\u30fc\u306b\u611f\u3058\u3066\u3082\u3089\u3048\u307e\u3059\u3002<br \/>\n\u96c6\u3081\u305f\u30dd\u30a4\u30f3\u30c8\u306f\u5546\u54c1\u3084\u304a\u91d1\u3001\u5225\u306e\u3082\u306e\u306b\u9084\u5143\u3067\u304d\u308b\u306e\u3067\u3001\u30ea\u30d4\u30fc\u30c8\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\n\u4ed6\u306b\u3082\u3001\u5b9a\u671f\u8cfc\u5165\u3059\u308c\u3070\u8cbb\u7528\u304c\u5b89\u304f\u306a\u308b\u3068\u3044\u3046\u3053\u3068\u3082EC\u30b5\u30a4\u30c8\u3067\u306f\u3088\u304f\u898b\u3089\u308c\u308b\u65bd\u7b56\u3067\u3059\u306d\u3002<br \/>\n3,000\u5186\u306e\u5546\u54c1\u30921\u30f6\u6708\u5206\u3060\u3051\u8cfc\u5165\u3057\u3066\u3082\u3089\u3046\u3088\u308a\u30012,000\u5186\u306b\u91d1\u984d\u3092\u843d\u3068\u3057\u30662\u30f6\u6708\u5b9a\u671f\u8cfc\u5165\u3057\u3066\u3082\u3089\u3063\u305f\u65b9\u304c\u6700\u7d42\u7684\u306a\u53ce\u76ca\u306f\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\n<img src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2015\/03\/repat-strategy.png\" alt=\"\u30ea\u30d4\u30fc\u30c8\u6226\u7565\" style=\"max-width: 469px; height: auto;\" \/><br \/>\n&nbsp;<br \/>\n\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u3059\u308b\u305f\u3081\u306b\u306f\u69d8\u3005\u306a\u65bd\u7b56\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u304c\u3001\u3068\u306f\u3044\u3048\u7121\u76ee\u7684\u30fb\u7121\u7b56\u306b\u9032\u3081\u3066\u3057\u307e\u3046\u3068\u6642\u9593\u3084\u52b4\u529b\u3001\u8cbb\u7528\u304c\u7121\u99c4\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3053\u3067\u3054\u6d3b\u7528\u3044\u305f\u3060\u304d\u305f\u3044\u306e\u304c\u300c\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u5206\u6790\u300d\u3067\u3059\u3002<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<div class=\"cta_wrap\">\n  <a href=\"https:\/\/sitest.jp\/ai-analyze\/\" class=\"blog_cta_bannar\" target=\"_brank\" rel=\"noopener noreferrer\"><br \/>\n    <img src=\"https:\/\/sitest.jp\/images\/blog\/ai-analyze_blog2.png\" alt=\"AI\u8a3a\u65ad\uff08\u03b2\u7248\uff09\"><br \/>\n  <\/a><\/p>\n<style>\n    .blog_cta_bannar:hover {\n      opacity: 0.8;\n    }\n  <\/style>\n<\/div>\n<div class=\"frame_headding\">\n<h3 style=\"text-align: left;\">\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u5206\u6790\u3067\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u3066\u3044\u304f<\/h3>\n<\/div>\n<p>&nbsp;<\/p>\n<h4>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u5206\u6790\u3092\u59cb\u3081\u3088\u3046<\/h4>\n<p>&nbsp;<br \/>\n\u3069\u3093\u306a\u6226\u7565\u306b\u3082\u8a00\u3048\u308b\u3053\u3068\u3067\u3059\u304c\u3001\u59a5\u5f53\u6027\u3092\u6301\u305f\u305b\u308b\u305f\u3081\u306b\u306f\u89e3\u6790\u304c\u5fc5\u8981\u4e0d\u53ef\u6b20\u3067\u3059\u3002<br \/>\n\u305d\u3082\u305d\u3082\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u306a\u308b\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u3069\u306e\u3088\u3046\u306a\u7279\u5fb4\u304c\u3042\u308b\u306e\u304b\u3092\u628a\u63e1\u3057\u3001\u5f7c\u3089\u5f7c\u5973\u3089\u304c\u3069\u306e\u3088\u3046\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u3068\u3063\u3066\u3044\u308b\u306e\u304b\u77e5\u3063\u3066\u304a\u304b\u306a\u3051\u308c\u3070\u3044\u3051\u307e\u305b\u3093\u3002<br \/>\n&nbsp;<br \/>\n\u307e\u305a\u306f\u9867\u5ba2\u30c7\u30fc\u30bf\u304b\u3089\u30ea\u30d4\u30fc\u30bf\u30fc\u306e\u7279\u5fb4\u3092\u8003\u3048\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<br \/>\n\u5e74\u9f62\u30fb\u6027\u5225\u30fb\u5730\u57df\u306a\u3069\u306e\u57fa\u672c\u7684\u306a\u60c5\u5831\u304b\u3089\u3001\u8cfc\u5165\u7406\u7531\u30fb\u8cfc\u5165\u3057\u305f\u5546\u54c1\u30fb\u30ea\u30d4\u30fc\u30c8\u56de\u6570\u306a\u3069\u306e\u60c5\u5831\u307e\u3067\u5e45\u5e83\u304f\u7db2\u7f85\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u306f\u5546\u54c1\u3092\u58f2\u3063\u3066\u3044\u304f\u4e0a\u3067\u8a2d\u8a08\u3057\u305f\u30da\u30eb\u30bd\u30ca\u3092\u3001\u30ea\u30d4\u30fc\u30bf\u30fc\u7528\u306b\u7d44\u307f\u76f4\u3059\u30a4\u30e1\u30fc\u30b8\u306b\u8fd1\u3044\u3067\u3059\u3002<br \/>\n&nbsp;<br \/>\n\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u3057\u305f\u5f8c\u306f\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u5206\u6790\u306e\u7279\u5fb4\u3067\u3082\u3042\u308b\u300c\u30ea\u30d4\u30fc\u30c8\u671f\u9593\u300d\u3092\u8abf\u67fb\u3057\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\n<img src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2015\/03\/repeat-purchase.png\" alt=\"\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\" \/><br \/>\n&nbsp;<br \/>\n\u5b9a\u671f\u8cfc\u5165\u306e\u5834\u5408\u306f\u4e00\u5b9a\u671f\u9593\u3054\u3068\u306b\u8cfc\u5165\u3059\u308b\u306e\u3067\u305d\u3053\u307e\u3067\u91cd\u8981\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u5225\u306e\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u5834\u5408\u3001\u3069\u308c\u304f\u3089\u3044\u306e\u671f\u9593\u3092\u7a7a\u3051\u3066\u8cfc\u5165\u3057\u3066\u3044\u308b\u304b\u306f\u975e\u5e38\u306b\u8cb4\u91cd\u306a\u30c7\u30fc\u30bf\u3067\u3059\u3002<br \/>\n&nbsp;<br \/>\n\u4f8b\u3048\u3070\u6700\u521d\u306b\u8cfc\u5165\u3057\u3066\u304b\u30891\u9031\u9593\u5f8c\u306b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u518d\u5ea6\u8a2a\u308c\u3066\u8cfc\u5165\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u5206\u304b\u308c\u3070\u3001\u8cfc\u5165\u5f8c1\u9031\u9593\u4ee5\u5185\u306b\u30e1\u30fc\u30eb\u3067\u306e\u30aa\u30d5\u30a1\u30fc\u3084\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3092\u6253\u3064\u3053\u3068\u3067\u30e6\u30fc\u30b6\u30fc\u3092\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u3067\u304d\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u9006\u306b1\u30ab\u6708\u4ee5\u4e0a\u7d4c\u3063\u3066\u304b\u3089\u8cfc\u5165\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u65e9\u3044\u30b5\u30a4\u30af\u30eb\u3067\u30aa\u30d5\u30a1\u30fc\u3092\u3057\u3066\u3057\u307e\u3046\u3068\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u306a\u308a\u306b\u304f\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<br \/>\n&nbsp;<br \/>\n\u30ea\u30d4\u30fc\u30c8\u6226\u7565\u3092\u8003\u3048\u308b\u4e0a\u3067\u3001\u3053\u306e\u300c\u30ea\u30d4\u30fc\u30c8\u671f\u9593\u300d\u306f\u975e\u5e38\u306b\u91cd\u8981\u306a\u5206\u6790\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<h4>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u5206\u6790\u306b\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u89e3\u6790\u3092\u6d3b\u7528<\/h4>\n<p>&nbsp;<br \/>\nSiTest \u306e\u30b4\u30fc\u30eb\u8a2d\u5b9a\u3068\u30ab\u30b9\u30bf\u30e0\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u8907\u6570\u56de\u30b4\u30fc\u30eb\u306b\u5230\u9054\u3057\u305f\u30ea\u30d4\u30fc\u30c8\u30e6\u30fc\u30b6\u30fc\u306e\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u89e3\u6790\u3084\u30d5\u30a9\u30fc\u30e0\u5165\u529b\u72b6\u6cc1\u306e\u518d\u73fe\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306b\u306f\u3001\u8cfc\u5165\u304c2\u56de\u76ee\u4ee5\u964d\u306e\u5834\u5408\u306b\u8fbf\u308b\u9077\u79fb\u3092\u30d7\u30ed\u30bb\u30b9\u3068\u3057\u3066\u5165\u529b\u3057\u305f\u4e0a\u3067\u30b4\u30fc\u30eb\u8a2d\u5b9a\u3057\u307e\u3059\u3002<br \/>\n\u305d\u306e\u4e0a\u3067\u305d\u306e\u30b4\u30fc\u30eb\u306b\u5230\u9054\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u3092\u30ab\u30b9\u30bf\u30e0\u30bb\u30b0\u30e1\u30f3\u30c8\u3067\u8868\u793a\u3055\u305b\u3001\u30de\u30a6\u30b9\u30b0\u30e9\u30d5\u30a3\u00ae\u3067\u3069\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u7740\u76ee\u3057\u3066\u3044\u308b\u304b\u3001\u30de\u30a6\u30b9\u30e0\u30fc\u30d6\u3067\u3069\u306e\u3088\u3046\u306b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u95b2\u89a7\u3057\u3066\u3044\u308b\u304b\u3068\u3044\u3063\u305f\u3053\u3068\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\n\u3055\u3089\u306b\u30ab\u30b9\u30bf\u30e0\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u3088\u308a\u9ad8\u5ea6\u306b\u6d3b\u7528\u3059\u308b\u3068\u3001\u300c\u521d\u3081\u3066\u8cfc\u5165\u3057\u305f\u5834\u5408\u300d\u3068\u300c\u8cfc\u5165\u304c2\u56de\u76ee\u4ee5\u964d\u306e\u5834\u5408\u300d\u306e\u30b4\u30fc\u30eb\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u300c1\u56de\u3057\u304b\u8cfc\u5165\u3057\u306a\u304b\u3063\u305f\u5834\u5408\u300d\u306e\u30c7\u30fc\u30bf\u3092\u8868\u793a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u3092\u300c\u8cfc\u5165\u304c2\u56de\u76ee\u4ee5\u964d\u306e\u5834\u5408\u300d\u3068\u30bb\u30b0\u30e1\u30f3\u30c8\u6bd4\u8f03\u3059\u308b\u3053\u3068\u3067\u30011\u56de\u3057\u304b\u8cb7\u308f\u306a\u304b\u3063\u305f\u30e6\u30fc\u30b6\u30fc\u30682\u56de\u4ee5\u4e0a\u8cfc\u5165\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u9055\u3044\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\n<img src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2015\/03\/segment-comparison.png\" alt=\"\u30bb\u30b0\u30e1\u30f3\u30c8\u6bd4\u8f03\" \/><br \/>\n&nbsp;<br \/>\n\u30ea\u30d4\u30fc\u30c8\u30e6\u30fc\u30b6\u30fc\u306e\u7279\u5fb4\u3001\u305d\u3057\u3066\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u3067\u3069\u306e\u3088\u3046\u306b\u95b2\u89a7\u3057\u30662\u56de\u76ee\u4ee5\u964d\u306e\u8cfc\u5165\u3092\u884c\u3063\u3066\u3044\u308b\u304b\u304c\u628a\u63e1\u3067\u304d\u308c\u3070\u3001\u305d\u308c\u306b\u5408\u308f\u305b\u3066\u4f55\u3092\u30aa\u30d5\u30a1\u30fc\u3059\u308b\u306e\u304b\u3001\u3069\u306e\u30da\u30fc\u30b8\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u95b2\u89a7\u3055\u305b\u308b\u304b\u3001\u3068\u3044\u3063\u305f\u65bd\u7b56\u3092\u7acb\u6848\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u65e2\u306b\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u305f\u3081\u3001\u78ba\u5ea6\u306e\u9ad8\u3044\u6226\u7565\u304c\u671f\u5f85\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n<h4>\u3044\u304b\u306b\u30ea\u30d4\u30fc\u30bf\u30fc\u3092\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u5316\u3059\u308b\u304b<\/h4>\n<p>&nbsp;<br \/>\n\u4eca\u56de\u306f\u30ea\u30d4\u30fc\u30c8\u6226\u7565\u306b\u3064\u3044\u3066\u304a\u4f1d\u3048\u3057\u3066\u3044\u304d\u307e\u3057\u305f\u304c\u3001\u5b9f\u306f\u30ea\u30d4\u30fc\u30bf\u30fc\u304c\u5897\u3048\u308b\u3068\u3082\u30461\u3064\u826f\u3044\u52b9\u679c\u304c\u751f\u307e\u308c\u307e\u3059\u3002<br \/>\n\u305d\u308c\u304c\u300c\u62e1\u6563\u52b9\u679c\u300d\u3067\u3059\u3002<br \/>\n&nbsp;<br \/>\n\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u304c\u6d78\u900f\u3057\u3066\u3044\u308b\u73fe\u4ee3\u3067\u306f\u3001\u826f\u8cea\u306a\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3060\u3068\u30e6\u30fc\u30b6\u30fc\u306b\u62e1\u6563\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<br \/>\n\u3046\u307e\u304f\u30ea\u30d4\u30fc\u30bf\u30fc\u3092\u30d5\u30a1\u30f3\u5316(\u30ed\u30a4\u30e4\u30eb\u30ab\u30b9\u30bf\u30de\u30fc\u5316)\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308c\u3070\u3001\u305d\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u4ed6\u306e\u30e6\u30fc\u30b6\u30fc\u3092\u5f15\u304d\u9023\u308c\u3066\u304f\u308b\u3053\u3068\u3082\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\n<img src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2015\/03\/influence.png\" alt=\"\u62e1\u6563\u52b9\u679c\" \/><br \/>\n&nbsp;<br \/>\n\u3053\u306e\u30b5\u30a4\u30af\u30eb\u3092\u3046\u307e\u304f\u56de\u3059\u3053\u3068\u304c\u3067\u304d\u308c\u3070\u3001\u58f2\u4e0a\u3092\u3069\u3093\u3069\u3093\u5411\u4e0a\u3055\u305b\u308b\u30b9\u30ad\u30fc\u30e0\u304c\u7d44\u307f\u4e0a\u304c\u3063\u3066\u304d\u307e\u3059\u3002<br \/>\n&nbsp;<br \/>\n\u30ea\u30d4\u30fc\u30c8\u6226\u7565\u306f\u3001\u77ed\u671f\u7684\u306a\u76ee\u7dda\u3067\u306f\u306a\u304f\u9577\u671f\u7684\u306b\u898b\u3066\u3069\u306e\u3088\u3046\u306b\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u3066\u3044\u304f\u304b\u3092\u8003\u3048\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<br \/>\n\u305d\u306e\u305f\u3081\u306b\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u5206\u6790\u3092\u6d3b\u7528\u3057\u3066\u3044\u305f\u3060\u304d\u3001\u52b9\u679c\u3092\u898b\u8fbc\u3081\u308b\u65bd\u7b56\u3092\u7acb\u6848\u3057\u3066\u5b9f\u884c\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<br \/>\n&nbsp;<br \/>\n&nbsp;<br \/>\n\u305d\u308c\u3067\u306f\u6b21\u56de\u3092\u304a\u697d\u3057\u307f\u306b\uff01<\/p>\n<div class=\"cta_wrap\">\n  <a href=\"https:\/\/sitest.jp\/ai-analyze\/\" class=\"blog_cta_bannar\" target=\"_brank\" rel=\"noopener noreferrer\"><br \/>\n    <img src=\"https:\/\/sitest.jp\/images\/blog\/ai-analyze_blog2.png\" alt=\"AI\u8a3a\u65ad\uff08\u03b2\u7248\uff09\"><br \/>\n  <\/a><\/p>\n<style>\n    .blog_cta_bannar:hover {\n      opacity: 0.8;\n    }\n  <\/style>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u304b\u3089\u306e\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u3066\u3044\u304f\u306b\u3042\u305f\u3063\u3066\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u306f\u6b20\u304b\u305b\u307e\u305b\u3093\u3002 \u305d\u3057\u3066\u30e6\u30fc\u30b6\u30fc\u3092\u5897\u3084\u3059\u65bd\u7b56\u3068\u5408\u308f\u305b\u3066\u91cd\u8981\u306b\u306a\u308b\u306e\u304c\u3001\u9867\u5ba2\u306e\u30ea\u30d4\u30fc\u30c8\u56de\u6570\u3092\u5897\u3084\u3059\u3053\u3068\u3067\u3059\u3002 &nbsp; 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