{"id":27105,"date":"2022-12-07T16:17:31","date_gmt":"2022-12-07T07:17:31","guid":{"rendered":"https:\/\/sitest.jp\/blog\/?p=?p=27105"},"modified":"2025-09-25T15:57:58","modified_gmt":"2025-09-25T06:57:58","slug":"google-%e3%82%a2%e3%83%8a%e3%83%aa%e3%83%86%e3%82%a3%e3%82%af%e3%82%b9-4%ef%bc%88ga4%ef%bc%89%e3%81%ae%e6%8c%87%e6%a8%99%e3%81%ae%e5%ae%9a%e7%be%a9%e3%80%80ua-%e3%81%a8%e3%81%ae%e6%95%b0%e5%80%a4","status":"publish","type":"post","link":"https:\/\/sitest.jp\/blog\/?p=27105","title":{"rendered":"Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 4\uff08GA4\uff09\u306e\u6307\u6a19\u306e\u5b9a\u7fa9\u3000UA \u3068\u306e\u6570\u5024\u306e\u9055\u3044\u3082\u89e3\u8aac"},"content":{"rendered":"<p>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08\u4ee5\u4e0b\u3001UA\uff09\u306e\u8a08\u6e2c\u505c\u6b62\u767a\u8868\u306b\u4f34\u3063\u3066\u3001Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 4\uff08\u4ee5\u4e0b\u3001 GA4 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href=\"#link02\">\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u300d\u306e\u5b9a\u7fa9\u306e\u5909\u5316<\/a><\/li>\n<li><a href=\"#link03\">\u300c\u30e6\u30fc\u30b6\u30fc\u300d\u306e\u5b9a\u7fa9\u306e\u5909\u5316<\/a><\/li>\n<li><a href=\"#link04\">\u300c\u30d2\u30c3\u30c8\u300d\u306e\u5b9a\u7fa9\u306e\u5909\u5316<\/a><\/li>\n<li><a href=\"#link05\">\u3055\u3044\u3054\u306b<\/a><\/li>\n<\/ul>\n<div class=\"border_heading\">\n<h2 id=\"link01\">GA4\u3068UA\u3067\u306e\u8a08\u6e2c\u306e\u9055\u3044\u3092\u304a\u3055\u3089\u3044<\/h2>\n<\/div>\n<p>\u524d\u8ff0\u306e\u3068\u304a\u308a\u3001GA4\u306f\u5f93\u6765\u306eUA\u3068\u306f\u8a08\u6e2c\u306e\u65b9\u6cd5\u304c\u7570\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u3001\u307e\u305f\u306f\u30a2\u30d7\u30ea\u5185\u3067\u306e\u884c\u52d5\u306f\u3001\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u306f\u30bb\u30c3\u30b7\u30e7\u30f3\u30d9\u30fc\u30b9\u3067\u8a08\u6e2c\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002GA4 \u3067\u306f\u30a4\u30d9\u30f3\u30c8\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u8a08\u6e2c\u65b9\u6cd5\u306b\u4ee3\u308f\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u306b\u3088\u308a\u3001\u5f93\u6765\u304b\u3089\u3042\u308b\u30bb\u30c3\u30b7\u30e7\u30f3\u30fb\u30e6\u30fc\u30b6\u30fc\u30fb\u30d2\u30c3\u30c8\u3068\u3044\u3063\u305f\u6307\u6a19\u306e\u5b9a\u7fa9\u3082\u5909\u5316\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<div class=\"border_heading\">\n<h2 id=\"link02\">\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u300d\u306e\u5b9a\u7fa9\u306e\u5909\u5316<\/h2>\n<\/div>\n<p>\u30e6\u30fc\u30b6\u30fc\u304c\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u300c\u4e00\u56de\u8a2a\u554f\u300d\u3057\u305f\u3053\u3068\u3092\u793a\u3059\u6307\u6a19\u304c\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u300d\u3067\u3059\u3002<\/p>\n<p>\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u300d\u306e\u5b9a\u7fa9\u306fGA4\u306b\u306a\u3063\u3066\u5927\u5e45\u306b\u5909\u308f\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>UA\u3067\u306f\u30bb\u30c3\u30b7\u30e7\u30f3\u306f\u500b\u5225\u306e\u72ec\u7acb\u3057\u305f\u6307\u6a19\u3067\u3057\u305f\u304c\u3001GA4\u3067\u306f\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u958b\u59cb\u6642\u306b\u30a4\u30d9\u30f3\u30c8\u300csession_start\u300d\u304c\u8a08\u6e2c\u3055\u308c\u3001\u300csession_start\u300d\u306e\u30a4\u30d9\u30f3\u30c8\u6570\u304c\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3068\u3057\u3066\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u307e\u3059\u3002<\/p>\n<div class=\"frame_headding\">\n<h3 style=\"text-align: left;\">\u30bb\u30c3\u30b7\u30e7\u30f3\u304c\u5207\u308c\u308b\u30bf\u30a4\u30df\u30f3\u30b0<\/h3>\n<\/div>\n<p>GA4\u3068UA\u3067\u306f\u30bb\u30c3\u30b7\u30e7\u30f3\u304c\u5207\u308c\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u304c\u7570\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h4 style=\"text-align: left; font-size: 18px; font-weight: bold;\">\u64cd\u4f5c\u304c\u306a\u304b\u3063\u305f\u3068\u304d\u306b\u30bb\u30c3\u30b7\u30e7\u30f3\u304c\u5207\u308c\u308b\u9593\u9694<\/h4>\n<table style=\"border-collapse: collapse; width: 96.4807%; height: 71px;\">\n<tbody>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; height: 35px; border-style: solid; border-color: #404040;\">UA<\/td>\n<td style=\"width: 66.2051%; height: 35px; border-style: solid; border-color: #404040;\">\u30c7\u30d5\u30a9\u30eb\u30c830\u5206\uff081\u5206\uff5e4\u6642\u9593\u3067\u5909\u66f4\u53ef\u80fd\uff09<\/td>\n<\/tr>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; height: 36px; border-style: solid; border-color: #404040;\">GA4<\/td>\n<td style=\"width: 66.2051%; height: 36px; border-style: solid; border-color: #404040;\">\u30c7\u30d5\u30a9\u30eb\u30c830\u5206\uff085\u5206\uff5e7\u6642\u959355\u5206\u3067\u5909\u66f4\u53ef\u80fd)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h4 style=\"text-align: left; font-size: 18px; font-weight: bold;\">\u9014\u4e2d\u3067\u53c2\u7167\u5143\u304c\u5909\u308f\u3063\u305f\u5834\u5408\u306e\u30bb\u30c3\u30b7\u30e7\u30f3<\/h4>\n<table style=\"border-collapse: collapse; width: 96.7382%; height: 72px;\">\n<tbody>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 35px;\">UA<\/td>\n<td style=\"width: 66.4626%; border-style: solid; border-color: #424242; height: 35px;\">\u5225\u30bb\u30c3\u30b7\u30e7\u30f3\u3068\u3057\u3066\u30ab\u30a6\u30f3\u30c8<\/td>\n<\/tr>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 37px;\">GA4<\/td>\n<td style=\"width: 66.4626%; border-style: solid; border-color: #424242; height: 37px;\">\u540c\u4e00\u30bb\u30c3\u30b7\u30e7\u30f3\u3068\u3057\u3066\u30ab\u30a6\u30f3\u30c8<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h4 style=\"text-align: left; font-size: 18px; font-weight: bold;\">\u9014\u4e2d\u3067\u53c2\u7167\u5143\u304c\u5909\u308f\u3063\u305f\u5834\u5408\u306e\u30bb\u30c3\u30b7\u30e7\u30f3<\/h4>\n<table style=\"border-collapse: collapse; width: 96.9099%; height: 67px;\">\n<tbody>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 35px;\">UA<\/td>\n<td style=\"width: 66.6343%; border-style: solid; border-color: #424242; height: 35px;\">\u30bb\u30c3\u30b7\u30e7\u30f3\u3068\u3057\u3066\u30ab\u30a6\u30f3\u30c8<\/td>\n<\/tr>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 32px;\">GA4<\/td>\n<td style=\"width: 66.6343%; border-style: solid; border-color: #424242; height: 32px;\">\u540c\u4e00\u30bb\u30c3\u30b7\u30e7\u30f3\u3068\u3057\u3066\u30ab\u30a6\u30f3\u30c8<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p>GA4\u3067\u306f\u3001UA\u3068\u7570\u306a\u308a\u3001\u53c2\u7167\u5143\u60c5\u5831\u304c\u5909\u308f\u3063\u305f\u308a\u3001\u65e5\u4ed8\u304c\u5909\u308f\u3063\u305f\u308a\u3057\u3066\u3082\u300130\u5206\u4ee5\u5185\u306b\u518d\u8a2a\u554f\u304c\u3042\u308c\u30701\u3064\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u3068\u898b\u306a\u3057\u307e\u3059\u3002<br \/>\n\u3088\u3063\u3066\u3001<span style=\"background: linear-gradient(transparent 50%, yellow 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left;\">\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u9577\u3055<\/h3>\n<\/div>\n<p>GA4\u3067\u306f\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u9577\u3055\u306e\u5b9a\u7fa9\u3082\u5909\u308f\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 83px;\">\n<tbody>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 35px;\">UA<\/td>\n<td style=\"width: 69.7244%; border-style: solid; border-color: #424242; height: 35px;\"><span style=\"font-weight: 400;\">\u6700\u521d\u306e\u30da\u30fc\u30b8\u3092\u8868\u793a\u3057\u305f\u6642\u9593\u3068<\/span><span style=\"font-weight: 400;\">\u6700\u5f8c\u306e\u30da\u30fc\u30b8\u3092\u8868\u793a\u3057\u305f\u6642\u9593\u306e\u5dee<\/span><\/td>\n<\/tr>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 48px;\">GA4<\/td>\n<td style=\"width: 69.7244%; border-style: solid; border-color: #424242; height: 48px;\"><span style=\"font-weight: 400;\">\u300csession_start\u300d\u306e\u30a4\u30d9\u30f3\u30c8\u767a\u751f\u6642\u9593\u3068<\/span><b>\u6700\u5f8c\u306e\u30a4\u30d9\u30f3\u30c8\u767a\u751f\u6642\u9593<\/b><span style=\"font-weight: 400;\">\u3068\u306e\u5dee<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>UA\u3067\u306f\u6700\u5f8c\u306e\u30da\u30fc\u30b8\u3092\u8868\u793a\u3057\u305f\u6642\u9593\u304c\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u7d42\u4e86\u6642\u9593\u3068\u306a\u308a\u3001\u6700\u5f8c\u306e\u30da\u30fc\u30b8\u306e\u95b2\u89a7\u6642\u9593\u306f\u542b\u307e\u308c\u3066\u3044\u307e\u305b\u3093\u3067\u3057\u305f\u304c\u3001<\/p>\n<p>GA4\u3067\u306f\u6700\u5f8c\u306e\u30a4\u30d9\u30f3\u30c8\u767a\u751f\u6642\u9593\u3068\u306e\u5dee\u3092\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u9577\u3055\u3068\u3057\u3066\u304a\u308a\u3001\u30da\u30fc\u30b8\u8868\u793a\u4ee5\u5916\u3067\u3082\u30a4\u30d9\u30f3\u30c8\u304c\u767a\u751f\u3057\u3066\u3044\u308c\u3070\u3001\u305d\u306e\u6642\u9593\u3092\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u6700\u5f8c\u3068\u3057\u3066\u6271\u3046\u305f\u3081\u3001<span style=\"background: linear-gradient(transparent 50%, yellow 50%);\">UA\u3088\u308a\u30bb\u30c3\u30b7\u30e7\u30f3\u6642\u9593\u304c\u9577\u304f\u306a\u308b\u50be\u5411\u306b\u3042\u308b<\/span>\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<div class=\"frame_headding\">\n<h3 style=\"text-align: left;\">\u65e5\u3092\u307e\u305f\u3044\u3060\u30c7\u30fc\u30bf\u306e\u51e6\u7406<\/h3>\n<\/div>\n<p>\u65e5\u3092\u307e\u305f\u3044\u3060\u30c7\u30fc\u30bf\u304c\u3069\u306e\u3088\u3046\u306b\u51e6\u7406\u3055\u308c\u308b\u304b\u3082\u5909\u66f4\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 83px;\">\n<tbody>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 35px;\">UA<\/td>\n<td style=\"width: 69.7244%; border-style: solid; border-color: #424242; height: 35px;\">\u524d\u65e5\u306e\u7d42\u4e86\u304b\u30894\u6642\u9593\u4ee5\u5185\u306b\u5c4a\u3044\u305f\u30c7\u30fc\u30bf\u3092\u51e6\u7406\u3059\u308b<\/td>\n<\/tr>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 48px;\">GA4<\/td>\n<td style=\"width: 69.7244%; border-style: solid; border-color: #424242; height: 48px;\">\u524d\u65e5\u306e\u7d42\u4e86\u304b\u308972\u6642\u9593\u4ee5\u5185\u306b\u5c4a\u3044\u305f\u30c7\u30fc\u30bf\u3092\u51e6\u7406\u3059\u308b<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>GA4\u3067\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u304c\u591a\u304f\u306a\u3063\u305f\u308a\u3001\u51e6\u7406\u5bfe\u8c61\u671f\u9593\u3067\u3042\u308b 72 \u6642\u9593\u3067\u6570\u5024\u304c\u5909\u52d5\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<div class=\"cta_wrap\">\n  <a href=\"https:\/\/sitest.jp\/ai-analyze\/\" class=\"blog_cta_bannar\" target=\"_brank\" rel=\"noopener noreferrer\"><br \/>\n    <img src=\"https:\/\/sitest.jp\/images\/blog\/ai-analyze_blog2.png\" alt=\"AI\u8a3a\u65ad\uff08\u03b2\u7248\uff09\"><br \/>\n  <\/a><\/p>\n<style>\n    .blog_cta_bannar:hover {\n      opacity: 0.8;\n    }\n  <\/style>\n<\/div>\n<p>&nbsp;<\/p>\n<div class=\"border_heading\">\n<h2 id=\"link03\">\u300c\u30e6\u30fc\u30b6\u30fc\u300d\u306e\u5b9a\u7fa9\u306e\u5909\u5316<\/h2>\n<\/div>\n<div class=\"frame_headding\">\n<h3 style=\"text-align: left;\">\u300c\u30e6\u30fc\u30b6\u30fc\u300d\u306e\u7a2e\u985e<\/h3>\n<\/div>\n<p>GA4\u3067\u306f\u8907\u6570\u306e\u300c\u30e6\u30fc\u30b6\u30fc\u300d\u306b\u95a2\u9023\u3059\u308b\u6307\u6a19\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<div style=\"background-color: #eee; padding: 16px;\">\n<p>\u25bc\u5408\u8a08\u30e6\u30fc\u30b6\u30fc\u6570\u30fb\u30fb\u30fbUA\u3067\u306e\u300c\u30e6\u30fc\u30b6\u30fc\u300d\u3068\u540c\u7b49\u3067\u3001\u305d\u306e\u671f\u9593\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u5408\u8a08\u6570\u3092\u3042\u3089\u308f\u3057\u307e\u3059\u3002\u30a4\u30d9\u30f3\u30c8\u3092\u30c8\u30ea\u30ac\u30fc\u3057\u305f\u30e6\u30cb\u30fc\u30af \u30e6\u30fc\u30b6\u30fc\u306e\u5408\u8a08\u6570\u3067\u3059\u3002<\/p>\n<p>\u25bc\u30a2\u30af\u30c6\u30a3\u30d6 \u30e6\u30fc\u30b6\u30fc\u30fb\u30fb\u30fb\u7279\u5b9a\u306e\u30a4\u30d9\u30f3\u30c8\u304c1\u56de\u4ee5\u4e0a\u767a\u751f\u3057\u305f\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u6570\u3067\u3059\u3002\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u5834\u5408\u3001\u300cfirst_visit \u30a4\u30d9\u30f3\u30c8\u307e\u305f\u306f engagement_time_msec \u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u306e\u60c5\u5831\u304c\u53ce\u96c6\u3055\u308c\u308b\u3068\u3001\u30a2\u30af\u30c6\u30a3\u30d6 \u30e6\u30fc\u30b6\u30fc\u3068\u3057\u3066\u8a8d\u8b58\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u25bc\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\u30fb\u30fb\u30fb\u521d\u3081\u3066\u30b5\u30a4\u30c8\u3092\u5229\u7528\u3057\u305f\uff08\u904e\u53bb\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u304c0\u3067\u3042\u308b\uff09\u30e6\u30fc\u30b6\u30fc\u6570\u3002first_open \u30a4\u30d9\u30f3\u30c8\u306b\u3088\u3063\u3066\u30c8\u30ea\u30ac\u30fc\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u25bc\u30ea\u30d4\u30fc\u30bf\u30fc\u30fb\u30fb\u30fb\u904e\u53bb\u306b\u30bb\u30c3\u30b7\u30e7\u30f3\u3092 1 \u56de\u4ee5\u4e0a\u958b\u59cb\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u6570\u3067\u3059\u3002<\/p>\n<\/div>\n<p>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3078\u306e\u518d\u30a2\u30af\u30bb\u30b9\u306e\u983b\u5ea6\u306b\u3088\u3063\u3066\u306f\u3001UA \u306e\u300c\u5408\u8a08\u30e6\u30fc\u30b6\u30fc\u6570\u300d\u6307\u6a19\u3068 GA4 \u306e\u300c\u30a2\u30af\u30c6\u30a3\u30d6 \u30e6\u30fc\u30b6\u30fc\u300d\u6307\u6a19\u306f\u307b\u307c\u540c\u3058\u6570\u5024\u306b\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<div class=\"frame_headding\">\n<h3 style=\"text-align: left;\">\u30e6\u30fc\u30b6\u30fc\u306e\u8b58\u5225\u65b9\u6cd5<\/h3>\n<\/div>\n<p>UA\u3067\u306f\u3001\u30d3\u30e5\u30fc\u306e\u8a2d\u5b9a\u306b\u3088\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u306e\u8b58\u5225\u65b9\u6cd5\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 83px;\">\n<tbody>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 35px;\">UA\u3067\u306e<br \/>\n\u30e6\u30fc\u30b6\u30fc\u8b58\u5225\u65b9\u6cd5<\/td>\n<td style=\"width: 69.7244%; border-style: solid; border-color: #424242; height: 35px;\">\u2460\u30af\u30e9\u30a4\u30a2\u30f3\u30c8ID\uff08\u30c7\u30d0\u30a4\u30b9\uff09\u306e\u307f\u3067\u30e6\u30fc\u30b6\u30fc\u3092\u8b58\u5225\uff08\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u30d3\u30e5\u30fc\uff09<br \/>\n\u2461User ID\u3067\u30e6\u30fc\u30b6\u30fc\u3092\u8b58\u5225\uff08\u30e6\u30fc\u30b6\u30fcID\u30d3\u30e5\u30fc\uff09<\/td>\n<\/tr>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 48px;\">GA4\u3067\u306e<br \/>\n\u30e6\u30fc\u30b6\u30fc\u8b58\u5225\u65b9\u6cd5<\/td>\n<td style=\"width: 69.7244%; border-style: solid; border-color: #424242; height: 48px;\">\u2460User ID\u3001Google\u30b7\u30b0\u30ca\u30eb\u5225\u3001\u6b21\u306b\u30c7\u30d0\u30a4\u30b9\uff08\u30af\u30e9\u30a4\u30a2\u30f3\u30c8ID\uff09\u5225\u3067\u30e6\u30fc\u30b6\u30fc\u3092\u8b58\u5225<br \/>\n\u2461User-ID \u3068\u30c7\u30d0\u30a4\u30b9\u306b\u3088\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u3092\u8b58\u5225<br \/>\n\u2462\u30c7\u30d0\u30a4\u30b9\u306e\u307f\u3067\u30e6\u30fc\u30b6\u30fc\u3092\u8b58\u5225<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u203bGoogle\u30b7\u30b0\u30ca\u30eb\u306f\u3001Google\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u5143\u306b\u3001\u30af\u30ed\u30b9\u30c7\u30d0\u30a4\u30b9\u3067\u30e6\u30fc\u30b6\u30fc\u3092\u7279\u5b9a\u3059\u308b\u6280\u8853\u306e\u3067\u3059\u3002 Google\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u6301\u3064\u30e6\u30fc\u30b6\u30fc\u306e\u60c5\u5831\u3092\u7528\u3044\u3066\u3001\u30a2\u30d7\u30ea\u3084\u30a6\u30a7\u30d6\u306b\u5206\u304b\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u540c\u3058\u500b\u4eba\u306e\u30c7\u30fc\u30bf\u3068\u3057\u3066\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>User ID\u306e\u5024\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304cWeb\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u3078\u30ed\u30b0\u30a4\u30f3\u3057\u305f\u6642\u306b\u4ed8\u4e0e\u3055\u308c\u308bID\u3092\u4f7f\u3046\u306e\u304c\u4e00\u822c\u7684\u3067\u3059\u3002\u3064\u307e\u308aUser ID\u30d3\u30e5\u30fc\u306f\u4e3b\u306b\u30ed\u30b0\u30a4\u30f3\u6a5f\u80fd\u304c\u3042\u308bWeb\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u3067\u5229\u7528\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>UA\u3068GA4\u3067\u30e6\u30fc\u30b6\u30fc\u6570\u304c\u7570\u306a\u308b\u5834\u5408\u306f\u3001\u3069\u3046\u3044\u3063\u305f\u8a2d\u5b9a\u3067\u30e6\u30fc\u30b6\u30fc\u3092\u8b58\u5225\u3057\u3066\u3044\u308b\u304b\u898b\u76f4\u3057\u3001\u610f\u56f3\u3057\u305f\u901a\u308a\u306b\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u3067\u304d\u3066\u3044\u308b\u304b\u3001\u78ba\u8a8d\u3059\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<div class=\"frame_headding\">\n<h3 style=\"text-align: left;\">GA4\u306e\u30e6\u30fc\u30b6\u30fc\u8b58\u5225\u3092\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5<\/h3>\n<\/div>\n<p>GA4\u306e\u30e6\u30fc\u30b6\u30fc\u8b58\u5225\u306f\u3001[\u7ba1\u7406] &gt; [\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u30ec\u30dd\u30fc\u30c8ID] \u3067\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u3002GA4\u4f5c\u6210\u6642\u306e\u30e6\u30fc\u30b6\u30fc\u8b58\u5225\u306e\u30c7\u30d5\u30a9\u30eb\u30c8\u8a2d\u5b9a\u306f\u3001[User ID\u3001\u30c7\u30d0\u30a4\u30b9\u5225]\u3067\u3059\u3002<\/p>\n<p><img class=\"aligncenter size-full wp-image-26760\" src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2022\/12\/c9242516-7053a544e2e3c8428a3a0acaddbe713c.png\" alt=\"\" width=\"1915\" \/><\/p>\n<p>Google\u30b7\u30b0\u30ca\u30eb\u3092\u6709\u52b9\u5316\u3057\u3001\u30c7\u30fc\u30bf\u53ce\u96c6\u306bGoogle\u30b7\u30b0\u30ca\u30eb\u304c\u5229\u7528\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308b\u3068\u3001[User ID\u3001Google\u30b7\u30b0\u30ca\u30eb\u5225\u3001\u6b21\u306b\u30c7\u30d0\u30a4\u30b9\u5225]\u3067\u30e6\u30fc\u30b6\u30fc\u304c\u8b58\u5225\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<div class=\"border_heading\">\n<h2 id=\"link04\">\u300c\u30d2\u30c3\u30c8\u300d\u306e\u5b9a\u7fa9\u306e\u5909\u5316<\/h2>\n<\/div>\n<p>\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306b\u304a\u3044\u3066\u3001\u30d2\u30c3\u30c8\u6570\u3068\u306f\u3001\u30da\u30fc\u30b8\u306e\u30c7\u30fc\u30bf\u304c\u30ea\u30af\u30a8\u30b9\u30c8\u3055\u308c\u305f\u56de\u6570\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002UA\u3067\u306f\u3001\u6a19\u6e96\u306e\u8a08\u6e2c\u30bf\u30b0\u3092\u5c0e\u5165\u3057\u305f\u5834\u5408\u3001Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u4e0a\u306b\u9001\u4fe1\u3055\u308c\u308b\u300c\u30d2\u30c3\u30c8\u300d\u306f\u3001\u300c\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u300d\u306e\u307f\u3067\u3057\u305f\u3002GA4\u3067\u306f\u30c7\u30fc\u30bf\u306e\u8a08\u6e2c\u65b9\u6cd5\u304c\u7570\u306a\u308b\u305f\u3081\u3001\u30d2\u30c3\u30c8\u306e\u5b9a\u7fa9\u3082\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<div class=\"frame_headding\">\n<h3 style=\"text-align: left;\">\u30d2\u30c3\u30c8\u30bf\u30a4\u30d7\u306e\u5909\u5316<\/h3>\n<\/div>\n<p>UA\u3067\u300c\u30d2\u30c3\u30c8\u300d\u3068\u3057\u3066\u8a08\u6e2c\u3057\u3066\u3044\u305f\u30c7\u30fc\u30bf\u306f\u3001GA4\u3067\u306f\u3059\u3079\u3066\u300c\u30a4\u30d9\u30f3\u30c8\u300d\u3068\u3057\u3066\u8a08\u6e2c\u3055\u308c\u307e\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 83px;\">\n<tbody>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 35px;\">UA<\/td>\n<td style=\"width: 69.7244%; border-style: solid; border-color: #424242; height: 35px;\">\u30d2\u30c3\u30c8\u306f\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3001\u30b9\u30af\u30ea\u30fc\u30f3\u30d3\u30e5\u30fc\uff08\u30a2\u30d7\u30ea\uff09\u3001\u30a4\u30d9\u30f3\u30c8\u3001\u30c8\u30e9\u30f3\u30b6\u30af\u30b7\u30e7\u30f3\u7b49\u306b\u5206\u304b\u308c\u3066\u304a\u308a\u3001\u305d\u308c\u305e\u308c\u306e\u30ec\u30dd\u30fc\u30c8\u306b\u8868\u793a\u3055\u308c\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"border-style: solid; border-color: #525252; background-color: #ebebeb;\">\n<td style=\"width: 30.2756%; border-style: solid; border-color: #424242; height: 48px;\">GA4<\/td>\n<td style=\"width: 69.7244%; border-style: solid; border-color: #424242; height: 48px;\">\u30d2\u30c3\u30c8\u306f\u5168\u3066\u300c\u30a4\u30d9\u30f3\u30c8\u300d\u306b\u7d71\u4e00\u3001\u30a4\u30d9\u30f3\u30c8\u306b\u7d10\u3065\u304f\u30a4\u30d9\u30f3\u30c8\u30d1\u30e9\u30e1\u30fc\u30bf\u3001\u30e6\u30fc\u30b6\u30fc\u5358\u4f4d\u306e\u30e6\u30fc\u30b6\u30fc\u30d7\u30ed\u30d1\u30c6\u30a3\u3067\u8a08\u6e2c\u3059\u308b\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>GA4\u3067\u306f\u30a2\u30d7\u30ea\u3068\u30a6\u30a7\u30d6\u306e\u30a4\u30d9\u30f3\u30c8\u3092\u540c\u4e00\u306e\u8a08\u6e2c\u65b9\u6cd5\u3067\u8a08\u6e2c\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u540c\u4e00\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3067\u8a08\u6e2c\u3057\u3001\u96c6\u8a08\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30d2\u30c3\u30c8\u6570\u306b\u306f\u300c\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u300d\u300c(\u81ea\u8eab\u3067\u5b9f\u88c5\u3057\u305f\u30ab\u30b9\u30bf\u30e0\u306e)\u30a4\u30d9\u30f3\u30c8\u300d\u306e2\u3064\u304c\u4e3b\u306a\u8a08\u7b97\u6839\u62e0\u3068\u306a\u3063\u3066\u304a\u308a\u3001\u3053\u308c\u3089\u306e\u7dcf\u548c\u3067\u30d2\u30c3\u30c8\u6570\u3092\u8a66\u7b97\u3059\u308b\u3053\u3068\u304c\u307b\u3068\u3093\u3069\u3067\u3059\u3002<br \/>\n\u3053\u306e\u3046\u3061\u300c\u30a4\u30d9\u30f3\u30c8\u300d\u306b\u3064\u3044\u3066\u306f\u81ea\u8eab\u3067\u5b9f\u88c5\u3057\u306a\u3044\u9650\u308a\u9001\u4fe1\u3055\u308c\u306a\u3044\u306e\u3067\u3001\u30a4\u30d9\u30f3\u30c8\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3092\u884c\u3063\u3066\u3044\u306a\u3044\u30b5\u30a4\u30c8\u3067\u306f\u300c\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u6570\u300d=\u300c\u30d2\u30c3\u30c8\u6570\u300d\u3067\u3057\u305f\u3002<br \/>\nGA4\u3067\u306f\u3001\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u958b\u59cb\u300d\u300c\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\u306e\u8a08\u6e2c\u958b\u59cb\u300d\u306e\u307b\u304b\u3001\u300c\u30b9\u30af\u30ed\u30fc\u30eb\u300d\u300c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u300d\u300c\u96e2\u8131\u30ea\u30f3\u30af\u306e\u30af\u30ea\u30c3\u30af\u300d\u306a\u3069\u304c\u30a4\u30d9\u30f3\u30c8\u3068\u3057\u3066\u8a08\u6e2c\u3055\u308c\u3001UA\u3067\u306f\u30d2\u30c3\u30c8\u6570\u306b\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u306a\u304b\u3063\u305f\u3082\u306e\u304c\u30d2\u30c3\u30c8\u6570\u306b\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u307e\u3059\u3002<\/p>\n<div class=\"border_heading\">\n<h2 id=\"link05\">\n\u3055\u3044\u3054\u306b<\/h2>\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001GA4 \u306b\u304a\u3051\u308b\u5404\u6307\u6a19\u306e\u5b9a\u7fa9\u3092\u3001UA\u3068\u6bd4\u8f03\u3057\u3066\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002<br \/>\n\u8a08\u6e2c\u306e\u4ed5\u7d44\u307f\u304c\u9055\u3046\u305f\u3081\u3001\u5404\u6307\u6a19\u304cUA\u304b\u3089\u5909\u5316\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u516c\u5f0f\u30d8\u30eb\u30d7\u306a\u3069\u3082\u968f\u6642\u78ba\u8a8d\u3059\u308b\u306a\u3069\u3001\u6b63\u3057\u3044\u7406\u89e3\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/support.google.com\/analytics\/answer\/11986666?hl=ja)\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">[UA\u2192GA4] \u6307\u6a19\u306e\u6bd4\u8f03 &#8211; \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 \u30d8\u30eb\u30d7<\/a><\/p>\n<p>\u5f53\u793e\u3067\u306f\u73fe\u5f79\u306e Web \u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u30fbWeb \u30a2\u30ca\u30ea\u30b9\u30c8\u306b\u3088\u308b\u300c Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 4 (GA4) \u8a2d\u5b9a\u30fb\u79fb\u884c\u652f\u63f4\u300d\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u304a\u308a\u307e\u3059\u3002<br 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src=\"https:\/\/sitest.jp\/images\/blog\/ai-analyze_blog2.png\" alt=\"AI\u8a3a\u65ad\uff08\u03b2\u7248\uff09\"><br \/>\n  <\/a><\/p>\n<style>\n    .blog_cta_bannar:hover {\n      opacity: 0.8;\n    }\n  <\/style>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08\u4ee5\u4e0b\u3001UA\uff09\u306e\u8a08\u6e2c\u505c\u6b62\u767a\u8868\u306b\u4f34\u3063\u3066\u3001Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 4\uff08\u4ee5\u4e0b\u3001 GA4 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