{"id":28028,"date":"2023-07-02T19:48:42","date_gmt":"2023-07-02T10:48:42","guid":{"rendered":"https:\/\/sitest.jp\/blog\/?p=?p=28028"},"modified":"2023-07-03T10:46:12","modified_gmt":"2023-07-03T01:46:12","slug":"%e3%80%90%e6%96%b0%e6%a9%9f%e8%83%bd%e3%80%91a-b%e3%83%86%e3%82%b9%e3%83%88%e6%a9%9f%e8%83%bd%e3%81%abga4%e9%80%a3%e6%90%ba%e3%82%92%e5%85%ac%e5%bc%8f%e5%ae%9f%e8%a3%85","status":"publish","type":"post","link":"https:\/\/sitest.jp\/blog\/?p=28028","title":{"rendered":"\u3010\u65b0\u6a5f\u80fd\u3011A\/B\u30c6\u30b9\u30c8\u6a5f\u80fd\u306bGA4\u9023\u643a\u3092\u516c\u5f0f\u5b9f\u88c5"},"content":{"rendered":"

\u3044\u3064\u3082 SiTest \u3092\u3054\u5229\u7528\u3044\u305f\u3060\u304d\u3001\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3059\u3002
\n2023\u5e746\u670830\u65e5\u306b SiTest \u306e A\/B\u30c6\u30b9\u30c8\u6a5f\u80fd\uff08\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u6a5f\u80fd\uff09 \u306b\u300c GA4\u9023\u643a \u300d\u3092\u8ffd\u52a0\u3044\u305f\u3057\u307e\u3057\u305f\u3002
\n\u4eca\u56de\u306e\u6a5f\u80fd\u306e\u8ffd\u52a0\u306b\u3088\u3063\u3066\u3001SiTest \u3067\u914d\u4fe1\u3057\u3066\u3044\u308bA\/B\u30c6\u30b9\u30c8\u306e\u7d50\u679c\u3092GA4\u3067\u3082\u3088\u308a\u7c21\u4fbf\u306b\u5206\u6790\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n

\n

GA4\u9023\u643a\u6a5f\u80fd\u8ffd\u52a0\u306e\u80cc\u666f<\/h2>\n<\/div>\n

\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3084\u5e83\u544a\u52b9\u679c\u5206\u6790\u3092\u62c5\u3063\u3066\u304d\u305f\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u300d\u306e\u65e7\u30d0\u30fc\u30b8\u30e7\u30f3\u300c\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08\u4ee5\u4e0b\u3001UA\uff09\u300d\u306f2023\u5e747\u67081\u65e5\u3092\u3082\u3063\u3066\u8a08\u6e2c\u505c\u6b62\u3068\u306a\u308a\u307e\u3059\u3002
\nSiTest \u3067\u306f UA \u3068\u306e A\/B \u30c6\u30b9\u30c8\u9023\u643a\u6a5f\u80fd\u3092\u63d0\u4f9b\u3057\u3066\u304a\u308a\u3001\u65b0\u3057\u3044\u30d7\u30ed\u30d1\u30c6\u30a3\u3067\u3042\u308bGA4\u3067\u306e\u5206\u6790\u306f\u5404\u30c6\u30b9\u30c8\u3067\u306e\u30a4\u30d9\u30f3\u30c8\u9001\u4fe1\u8a2d\u5b9a\u304c\u5fc5\u8981\u3067\u3057\u305f\u3002
\n\u4eca\u56de\u65b0\u305f\u306bGA4\u3068\u306e\u9023\u643a\u6a5f\u80fd\u3092\u30ea\u30ea\u30fc\u30b9\u3059\u308b\u3053\u3068\u3067\u3001A\/B\u30c6\u30b9\u30c8\u7d50\u679c\u306e\u5e83\u7bc4\u306a\u5206\u6790\u3092\u7c21\u4fbf\u306b\u884c\u3063\u3066\u3044\u305f\u3060\u3051\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002
\nGoogle\u304b\u3089\u306f\u7121\u6599\u306eA\/B\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3067\u3042\u308b\u300cGoogle\u30aa\u30d7\u30c6\u30a3\u30de\u30a4\u30ba\u300d\u304c9\u6708\u672b\u306b\u7d42\u4e86\u3068\u306a\u308b\u3053\u3068\u3082\u544a\u77e5\u3055\u308c\u3066\u304a\u308a\u3001
\n\u4ee3\u66ff\u306eA\/B\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3092\u691c\u8a0e\u4e2d\u306e\u4f01\u696d\u306e\u307f\u306a\u3055\u307e\u306b\u3082\u3001\u4eca\u56de\u306eGA4 \u3068\u306e\u9023\u643a\u6a5f\u80fd\u8ffd\u52a0\u306b\u3088\u308a\u5b89\u5fc3\u3057\u3066SiTest \u3092\u9078\u3093\u3067\u3044\u305f\u3060\u3051\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u304a\u308a\u307e\u3059\u3002<\/p>\n

\"GA4_SiTest\"<\/p>\n

 <\/p>\n

\n

GA4\u3068\u306e\u9023\u643a\u6a5f\u80fd\u306e\u6982\u8981<\/h2>\n<\/div>\n

\u4eca\u56de\u306e\u6a5f\u80fd\u8ffd\u52a0\u3067\u306f\u3001SiTest \u306e\u7ba1\u7406\u753b\u9762\u304b\u3089GA4\u9023\u643a\u306e\u8a2d\u5b9a\u3092\u6709\u52b9\u306b\u3057\u3066\u3044\u305f\u3060\u304f\u3060\u3051\u3067\u3001
\n\u300cA\/B\u30c6\u30b9\u30c8\u300d\u300c\u591a\u5909\u91cf\u30c6\u30b9\u30c8\u300d\u300c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u300d\u3067\u5b9f\u88c5\u3057\u3066\u3044\u308b\u5404\u30d1\u30bf\u30fc\u30f3\u3092\u30e6\u30fc\u30b6\u30fc\u304c\u95b2\u89a7\u3057\u305f\u969b\u306b\u3001GA4\u3067\u30a4\u30d9\u30f3\u30c8\u304c\u8a08\u6e2c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n

\n

GA4\u306b\u9001\u4fe1\u3055\u308c\u308b\u30a4\u30d9\u30f3\u30c8<\/h3>\n<\/div>\n

\u30c6\u30b9\u30c8\u3084\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u304c\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u308b\u30da\u30fc\u30b8\u304c\u8aad\u307f\u8fbc\u307e\u308c\u305f\u969b\u306b\u3001SiTest \u304b\u3089\u306f\u4ee5\u4e0b\u306e\u30a4\u30d9\u30f3\u30c8\u304c\u9001\u4fe1\u3055\u308c\u307e\u3059\u3002<\/p>\n

\u30a4\u30d9\u30f3\u30c8\u540d\uff1aexperiment_impression
\nGoogle \u304b\u3089\u516c\u5f0f\u306b\u30a2\u30ca\u30a6\u30f3\u30b9\u3055\u308c\u3066\u3044\u308b A\/B \u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u7d71\u5408\u7528\u306e\u30a4\u30d9\u30f3\u30c8\u540d\u3067\u3059\u3002<\/p>\n

\u30d1\u30e9\u30e1\u30fc\u30bf\u540d\uff1aexp_variant_string
\nGoogle \u304b\u3089\u516c\u5f0f\u306b\u30a2\u30ca\u30a6\u30f3\u30b9\u3055\u308c\u3066\u3044\u308b A\/B \u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u7d71\u5408\u7528\u306e\u30a4\u30d9\u30f3\u30c8\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u3059\u3002
\nexp_variant_string \u306e\u5024\u306b\u3088\u3063\u3066\u3069\u306e\u30d1\u30bf\u30fc\u30f3\u304c\u95b2\u89a7\u3055\u308c\u305f\u304b\u5207\u308a\u5206\u3051\u3066\u3044\u305f\u3060\u3051\u307e\u3059\u3002<\/p>\n

\u30d1\u30e9\u30e1\u30fc\u30bf\u540d\uff1asitest_experiment_identifier
\nSiTest \u304c\u72ec\u81ea\u306b\u5b9a\u7fa9\u3057\u3066\u3044\u308b\u30ab\u30b9\u30bf\u30e0\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u3059\u3002
\n\u300c\u30c6\u30b9\u30c8\u540d-\u30d1\u30bf\u30fc\u30f3\u540d\u300d\u306e\u5024\u304c\u9001\u4fe1\u3055\u308c\u307e\u3059\u306e\u3067\u3001GA4\u5074\u3067\u65e5\u672c\u8a9e\u3067\u30d1\u30bf\u30fc\u30f3\u3092\u8a8d\u8b58\u3044\u305f\u3060\u3051\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002
\n\u203bGA4\u3067\u30ab\u30b9\u30bf\u30e0\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u3068\u3057\u3066\u8a2d\u5b9a\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n

\u8a73\u3057\u3044\u6d3b\u7528\u65b9\u6cd5\u306a\u3069\u3001\u3054\u4e0d\u660e\u306a\u70b9\u304c\u3054\u3056\u3044\u307e\u3057\u305f\u3089\u3001
\n\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u304b\u3089\u3054\u9023\u7d61\u304f\u3060\u3055\u3044\u3002
\nhttps:\/\/sitest.jp\/toiawase.html<\/a><\/p>\n

\u3010 SiTest \u306b\u3064\u3044\u3066\u3011
\n\u300c SiTest\uff08\u30b5\u30a4\u30c6\u30b9\u30c8\uff09\u300d\u306f\u3001\u300c\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u89e3\u6790\u300d\u300c\u9332\u753b\u89e3\u6790\u6a5f\u80fd\u300d\u300c A\/B \u30c6\u30b9\u30c8\u300d\u300c EFO \uff08\u30a8\u30f3\u30c8\u30ea\u30fc\u30d5\u30a9\u30fc\u30e0\u6700\u9069\u5316\uff09\u300d\u300c\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u300d\u300c\u5e83\u544a\u9023\u643a\u6a5f\u80fd\u300d\u306a\u3069\u306e\u6a5f\u80fd\u304c\u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3\u3067\u642d\u8f09\u3055\u308c\u3001\u3055\u3089\u306b AI \uff08\u4eba\u5de5\u77e5\u80fd\uff09\u306b\u3088\u308b\u89e3\u6790\u30c7\u30fc\u30bf\u306e\u96c6\u8a08\u30ec\u30dd\u30fc\u30c8\u304c\u51fa\u529b\u53ef\u80fd\u306a\u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3 LPO \u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u3044\u3064\u3082 SiTest \u3092\u3054\u5229\u7528\u3044\u305f\u3060\u304d\u3001\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3059\u3002 2023\u5e746\u670830\u65e5\u306b SiTest \u306e A\/B\u30c6\u30b9\u30c8\u6a5f\u80fd\uff08\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u6a5f\u80fd\uff09 \u306b\u300c GA4\u9023\u643a \u300d\u3092\u8ffd\u52a0\u3044\u305f\u3057\u307e\u3057\u305f\u3002 \u4eca\u56de\u306e\u6a5f\u80fd\u306e\u8ffd\u52a0\u306b\u3088\u3063\u3066\u3001SiTest \u3067\u914d\u4fe1\u3057\u3066\u3044\u308bA\/B\u30c6\u30b9\u30c8\u306e\u7d50\u679c\u3092GA4\u3067\u3082\u3088\u308a\u7c21\u4fbf\u306b\u5206\u6790\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002 GA4\u9023\u643a\u6a5f\u80fd\u8ffd\u52a0\u306e\u80cc\u666f \u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3084\u5e83\u544a\u52b9\u679c\u5206\u6790\u3092\u62c5\u3063\u3066\u304d\u305f\u300cGoog […]<\/p>\n","protected":false},"author":1,"featured_media":28036,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[29],"tags":[],"acf":{"keywords":"A\/B\u30c6\u30b9\u30c8,GA4,SiTest","description":"\u3010\u65b0\u6a5f\u80fd\u3011A\/B\u30c6\u30b9\u30c8\u6a5f\u80fd\u306bGA4\u9023\u643a\u3092\u516c\u5f0f\u5b9f\u88c5","ogp_url":"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2023\/07\/8a72c922-ga4_sitest.png","banner":""},"_links":{"self":[{"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/posts\/28028"}],"collection":[{"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/comments?post=28028"}],"version-history":[{"count":8,"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/posts\/28028\/revisions"}],"predecessor-version":[{"id":28038,"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/posts\/28028\/revisions\/28038"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/media\/28036"}],"wp:attachment":[{"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/media?parent=28028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/categories?post=28028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sitest.jp\/blog\/wp-json\/wp\/v2\/tags?post=28028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}