{"id":28205,"date":"2023-08-14T14:41:22","date_gmt":"2023-08-14T05:41:22","guid":{"rendered":"https:\/\/sitest.jp\/blog\/?p=?p=28205"},"modified":"2025-09-25T14:40:18","modified_gmt":"2025-09-25T05:40:18","slug":"%e3%80%90ga4%e3%80%91google%e3%82%a2%e3%83%8a%e3%83%aa%e3%83%86%e3%82%a3%e3%82%af%e3%82%b94-%e3%83%87%e3%83%a2%e3%82%a2%e3%82%ab%e3%82%a6%e3%83%b3%e3%83%88%e3%81%ae%e6%b4%bb%e7%94%a8%e6%96%b9%e6%b3%95","status":"publish","type":"post","link":"https:\/\/sitest.jp\/blog\/?p=28205","title":{"rendered":"\u3010GA4\u3011Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94 \u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u6d3b\u7528\u65b9\u6cd5"},"content":{"rendered":"<p>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08\u4ee5\u4e0b\u3001 UA \uff09\u306e\u8a08\u6e2c\u505c\u6b62\u306b\u4f34\u3063\u3066\u3001Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 4\uff08\u4ee5\u4e0b\u3001 GA4 \uff09\u3078\u306e\u5207\u308a\u66ff\u3048\u3092\u3055\u308c\u3066\u3044\u308b\u65b9\u3082\u3044\u3089\u3063\u3057\u3083\u308b\u304b\u3068\u601d\u3044\u307e\u3059\u3002<br \/>\n GA4 \u3092\u4f7f\u3046\u3068\u304d\u306b\u4f7f\u7528\u611f\u306b\u6163\u308c\u3066\u304a\u3089\u305a\u3001\u4e0d\u5b89\u306b\u611f\u3058\u305f\u308a\u3001\u5b9f\u969b\u3000GA4\u3000\u3092\u7528\u3044\u3066\u307e\u3060\u4f55\u304c\u3067\u304d\u308b\u306e\u304b\u304c\u308f\u304b\u3063\u3066\u3044\u306a\u3044\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<br \/>\n\u305d\u3093\u306a\u65b9\u306b\u5411\u3051\u3001 GA4 \u306b\u3082\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u7528\u610f\u3055\u308c\u3066\u3044\u307e\u3059\u3002 Google \u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u3042\u308c\u3070\u3001\u30b5\u30a4\u30c8\u3092\u6301\u3063\u3066\u3044\u306a\u304f\u3066\u3082\u8ab0\u3067\u3082\u7c21\u5358\u306b GA4 \u3092\u89e6\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p><span style=\"font-weight:bold;\">\u76ee\u6b21<\/span><\/p>\n<ul class=\"article_contents\">\n<li><a href=\"#link00\">\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u8ffd\u52a0\u306e\u624b\u9806<\/a><\/li>\n<li><a href=\"#link01\">\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u7279\u5fb4<\/a><\/li>\n<li><a href=\"#link02\">\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u5143<\/a><\/li>\n<li><a href=\"#link03\">\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u524a\u9664\u65b9\u6cd5<\/a><\/li>\n<li><a href=\"#link04\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u8a8d\u5b9a\u8cc7\u683c\u306b\u6311\u6226\u3057\u3066\u307f\u3088\u3046<\/a><\/li>\n<li><a href=\"#link05\">\u307e\u3068\u3081<\/a><\/li>\n<\/ul>\n<div class=\"border_heading\" id=\"link00\">\n<h2>\n\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u8ffd\u52a0\u306e\u624b\u9806<br \/>\n<\/h2>\n<\/div>\n<h4 style=\"text-align: left; font-size: 18px; font-weight:bold;\">1. Google \u516c\u5f0f\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30d8\u30eb\u30d7\u306e\u300c\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u300d\u306e\u30da\u30fc\u30b8\u3092\u958b\u304f<\/h4>\n<p>    \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30d8\u30eb\u30d7 \u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8<br \/>\n<a href=\"https:\/\/support.google.com\/analytics\/answer\/6367342\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">https:\/\/support.google.com\/analytics\/answer\/6367342<\/a><br \/>\n<img loading=\"lazy\" src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2023\/08\/e2d8857d-cbc32db8c4e7165025c0f3b47446c874.png\" alt=\"\" width=\"807\" height=\"750\" class=\"aligncenter size-full wp-image-28217\" \/><\/p>\n<h4 style=\"text-align: left; font-size: 18px; font-weight:bold;\">2.\u3000\u30a2\u30af\u30bb\u30b9\u3057\u305f\u3044\u30d7\u30ed\u30d1\u30c6\u30a3\u306b\u57fa\u3065\u3044\u30663\u3064\u306e\u30ea\u30f3\u30af\u306e\u3046\u3061\u3001\u3044\u305a\u308c\u304b\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3002<\/h4>\n<p><img loading=\"lazy\" src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2023\/08\/a5c45f06-9f17ea6f73857d0958f3e59160324bd9.png\" alt=\"\" width=\"1101\" height=\"357\" class=\"aligncenter size-full wp-image-28255\" \/><\/p>\n<div style=\"background-color: #eee; padding:16px;\">Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 4 \u30d7\u30ed\u30d1\u30c6\u30a3: Google Merchandise Store\uff08\u30a6\u30a7\u30d6\u30c7\u30fc\u30bf\uff09<br \/>\nGoogle \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 4 \u30d7\u30ed\u30d1\u30c6\u30a3: Flood-It! \uff08\u30a2\u30d7\u30ea\u3068\u30a6\u30a7\u30d6\u306e\u30c7\u30fc\u30bf\uff09<br \/>\n\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 \u30d7\u30ed\u30d1\u30c6\u30a3: Google Merchandise Store \uff08\u30a6\u30a7\u30d6\u30c7\u30fc\u30bf\uff09<\/div>\n<p>\u4e0a\u8a18\u306e\u4e2d\u304b\u3089\u3044\u305a\u308c\u304b\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059<\/p>\n<h4 style=\"text-align: left; font-size: 18px; font-weight:bold;\">3. Google\u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u3066\u30ed\u30b0\u30a4\u30f3\u3082\u3057\u304f\u306f\u30a2\u30ab\u30a6\u30f3\u30c8\u4f5c\u6210<\/h4>\n<p> Google \u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u3066\u30ed\u30b0\u30a4\u30f3\u3082\u3057\u304f\u306f\u30a2\u30ab\u30a6\u30f3\u30c8\u4f5c\u6210\u3092\u884c\u3044\u307e\u3059\u3002<br \/>\n\u65e2\u306b GA \u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u6301\u3063\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u8ffd\u52a0\u3055\u308c\u307e\u3059\u3002\u6301\u3063\u3066\u3044\u306a\u3044\u5834\u5408\u306f\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u4f5c\u6210\u3055\u308c\u3001\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u8ffd\u52a0\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>GA4\u306e\u57fa\u672c\u7684\u306a\u4f7f\u3044\u65b9\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u304a\u308a\u307e\u3059\u306e\u3067\u3001\u3054\u8208\u5473\u306e\u3042\u308b\u65b9\u306f\u3053\u3061\u3089\u3082\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<br \/>\n\u25b6<a href=\"https:\/\/sitest.jp\/blog\/?p=27701\" target=\"_blank\" rel=\"noopener noreferrer\">GA4\u306e\u4f7f\u3044\u65b9\u5165\u9580\uff5c\u753b\u9762\u306e\u898b\u65b9\u3084\u6d3b\u7528\u65b9\u6cd5\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/a><\/p>\n<div class=\"border_heading\" id=\"link01\">\n<h2>\n\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u7279\u5fb4<br \/>\n<\/h2>\n<\/div>\n<p><img loading=\"lazy\" src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2023\/08\/9838fe44-8b4809f4620f9d5a7ca47f0f3cb2549b.png\" alt=\"\" width=\"1640\" height=\"586\" class=\"aligncenter size-full wp-image-28221\" \/><br \/>\n\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u306f\u3001\u7121\u6599\u3067 UA \u3001 GA4 \u306e3\u3064\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u304c\u5229\u7528\u3067\u304d\u3001\u5b9f\u969b\u904b\u7528\u3055\u308c\u3066\u3044\u308b\u30b5\u30a4\u30c8\u306e\u30c7\u30fc\u30bf\u3092\u4f7f\u3063\u3066 GA \u306e\u6a5f\u80fd\u3092\u8a66\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br \/>\n\u5236\u9650\u306f\u3042\u308b\u306e\u3067\u3059\u304c\u3001\u307b\u3068\u3093\u3069\u5168\u3066\u306e\u6307\u6a19\u3092\u78ba\u8a8d\u3067\u304d\u3001\u4e00\u90e8\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306a\u3069\u304c\u65e2\u306b\u7528\u610f\u3055\u308c\u3066\u3044\u3066\u308f\u304b\u308a\u3084\u3059\u3044\u3082\u306e\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<div class=\"border_heading\" id=\"link02\">\n<h2>\n\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u5143<br \/>\n<\/h2>\n<\/div>\n<p>GA \u306e\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u306f\u4e0b\u8a18\u306e\u4e8c\u3064\u306e\u30b5\u30a4\u30c8\u30fb\u30a2\u30d7\u30ea\u304b\u3089\u30c7\u30fc\u30bf\u304c\u53d6\u5f97\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<div class=\"frame_headding\">\n<h3 style=\"text-align: left;\">Google Merchandise Store<\/h3>\n<\/div>\n<p><img loading=\"lazy\" src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2023\/08\/e1b5175e-fireshot-capture-1199-home-shop.googlemerchandisestore.com_.png\" alt=\"\" width=\"1273\" height=\"614\" class=\"aligncenter size-full wp-image-28224\" \/><br \/>\nGoogle \u30d6\u30e9\u30f3\u30c9\u306e\u5546\u54c1\u3092\u8ca9\u58f2\u3059\u308b e \u30b3\u30de\u30fc\u30b9\u30b5\u30a4\u30c8\u3067\u3001 UA \u3068 GA4 \u306e\u3069\u3061\u3089\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u3069\u3061\u3089\u3082\u7528\u610f\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<div class=\"frame_headding\">\n<h3 style=\"text-align: left;\"> Flood-It! <\/h3>\n<\/div>\n<p><img loading=\"lazy\" src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2023\/08\/be412656-fireshot-capture-1200-flood-it-flood-it.app_.png\" alt=\"\" width=\"1273\" height=\"614\" class=\"aligncenter size-full wp-image-28226\" \/><br \/>\n\u30d1\u30ba\u30eb\u30b2\u30fc\u30e0\u306e\u30a2\u30d7\u30ea\u3067\u3059\u3002<br \/>\n GA4 \u30d7\u30ed\u30d1\u30c6\u30a3\u306b\u5bfe\u5fdc\u3057\u3001\u30b2\u30fc\u30e0\u306e\u30ec\u30dd\u30fc\u30c8\u3092\u5229\u7528\u3067\u304d\u308b\u307b\u304b\u3001\u30a2\u30d7\u30ea\u3084\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u304b\u3089\u60c5\u5831\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3067\u304d\u307e\u3059\u3002<br \/>\n\u30a2\u30d7\u30ea\u306e\u5206\u6790\u3092\u691c\u8a0e\u3055\u308c\u3066\u3044\u308b\u65b9\u306f\u3053\u3061\u3089\u3092\u3054\u5229\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"border_heading\" id=\"link03\">\n<h2> \u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u524a\u9664\u65b9\u6cd5<\/h2>\n<\/div>\n<p>\u8ffd\u52a0\u3057\u305f\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u524a\u9664\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u4ee5\u4e0b\u306e\u624b\u9806\u3067\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u524a\u9664\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br \/>\n\uff3b\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8 \u30db\u30fc\u30e0\uff3d\u2192\uff3b\u7ba1\u7406\uff3d\u2192\uff3b\u30e6\u30fc\u30b6\u30fc\u7ba1\u7406\u8005\uff3d\u2192\uff3b\u81ea\u5206\u3092\u524a\u9664\uff3d\u2192\uff3b\u524a\u9664\uff3d<br \/>\n\u524a\u9664\u306f\u53ef\u80fd\u3067\u3059\u304c\u8aa4\u3063\u3066\u904b\u7528\u4e2d\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u6d88\u3055\u306a\u3044\u3088\u3046\u6ce8\u610f\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"border_heading\" id=\"link04\">\n<h2>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u8a8d\u5b9a\u8cc7\u683c\u306b\u6311\u6226\u3057\u3066\u307f\u3088\u3046<\/h2>\n<\/div>\n<p><img loading=\"lazy\" src=\"https:\/\/storage.googleapis.com\/sitest-wp\/blog\/wp-content\/uploads\/2023\/08\/60fa98e6-a1f8f8cb0940433cf41bdf60d0d7035a.png\" alt=\"\" width=\"1250\" height=\"621\" class=\"aligncenter size-full wp-image-28228\" \/><br \/>\n GA4 \u306b\u5b9f\u969b\u306b\u89e6\u3063\u3066\u307f\u308b\u3068\u3001\u8272\u3005\u306a\u8a08\u6e2c\u65b9\u6cd5\u3092\u8a66\u3057\u3066\u307f\u305f\u304f\u306a\u308a\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u4f55\u304c\u3067\u304d\u3066\u4f55\u304c\u3067\u304d\u306a\u3044\u306e\u304b\u306a\u3069\u7591\u554f\u70b9\u305f\u304f\u3055\u3093\u3082\u51fa\u3066\u304f\u308b\u304b\u3068\u601d\u3044\u307e\u3059\u3002\u305d\u3046\u3057\u305f\u69d8\u3005\u306a\u7591\u554f\u3092\u6bb5\u968e\u7684\u304b\u3064\u5305\u62ec\u7684\u306b\u52c9\u5f37\u3067\u304d\u308b\u3001 Google \u30b9\u30ad\u30eb\u30b7\u30e7\u30c3\u30d7\u304c\u3042\u308a\u307e\u3059\u3002 Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u8a8d\u5b9a\u8a66\u9a13\u306f Google \u30b9\u30ad\u30eb\u30b7\u30e7\u30c3\u30d7\u3067\u8ab0\u3067\u3082\u7121\u6599\u3067\u53d7\u9a13\u3067\u304d\u308b GA4 \u306e\u8a8d\u8a3c\u8a66\u9a13\u3067\u3059\u3002\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u8a8d\u5b9a\u8cc7\u683c\u306f GAIQ \uff08 Google Analytics Individual Qualification \uff1a Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u500b\u4eba\u8a8d\u5b9a\u8cc7\u683c\uff09\u304c\u3042\u308a\u307e\u3057\u305f\u304c\u3001 UA \u30b5\u30dd\u30fc\u30c8\u7d42\u4e86\u2192 GA4 \u79fb\u884c\u306b\u3068\u3082\u306a\u3044\u88c5\u3044\u65b0\u305f\u306a\u8a66\u9a13\u304c\u59cb\u307e\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u81ea\u5206\u306e\u7fd2\u719f\u5ea6\u304c\u6c17\u306b\u306a\u308b\u65b9\u306f\u3001\u662f\u975e\u300c Google 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\/>\n\u300c\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u30fb BI \u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3057\u3066\u30c7\u30fc\u30bf\u5206\u6790\u3057\u305f\u3044\u300d<\/p>\n<p>\u4e0a\u8a18\u306e\u3088\u3046\u306a\u304a\u60a9\u307f\u30fb\u8981\u671b\u306e\u3042\u308b\u65b9\u306f\u3001\u662f\u975e\u304a\u6c17\u8efd\u306b\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002<br \/>\n<a class=\"link_btn\" href=\"https:\/\/sitest.jp\/solution\/ga4\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30b5\u30fc\u30d3\u30b9\u306e\u8a73\u7d30\u3092\u898b\u308b<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08\u4ee5\u4e0b\u3001 UA \uff09\u306e\u8a08\u6e2c\u505c\u6b62\u306b\u4f34\u3063\u3066\u3001Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 4\uff08\u4ee5\u4e0b\u3001 GA4 \uff09\u3078\u306e\u5207\u308a\u66ff\u3048\u3092\u3055\u308c\u3066\u3044\u308b\u65b9\u3082\u3044\u3089\u3063\u3057\u3083\u308b\u304b\u3068\u601d\u3044\u307e\u3059\u3002 GA4 \u3092\u4f7f\u3046\u3068\u304d\u306b\u4f7f\u7528\u611f\u306b\u6163\u308c\u3066\u304a\u3089\u305a\u3001\u4e0d\u5b89\u306b\u611f\u3058\u305f\u308a\u3001\u5b9f\u969b\u3000GA4\u3000\u3092\u7528\u3044\u3066\u307e\u3060\u4f55\u304c\u3067\u304d\u308b\u306e\u304b\u304c\u308f\u304b\u3063\u3066\u3044\u306a\u3044\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002 \u305d\u3093\u306a\u65b9\u306b\u5411\u3051\u3001 GA4 \u306b\u3082\u30c7\u30e2\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u7528\u610f\u3055\u308c\u3066\u3044\u307e\u3059\u3002 Google \u30a2 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