{"id":5849,"date":"2016-11-10T09:00:34","date_gmt":"2016-11-10T00:00:34","guid":{"rendered":"http:\/\/sitest.jp\/blog\/?p=5849"},"modified":"2021-11-18T19:22:48","modified_gmt":"2021-11-18T10:22:48","slug":"yahoo%e3%83%97%e3%83%ad%e3%83%a2%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3%e5%ba%83%e5%91%8a%e3%80%81%e3%82%b9%e3%83%9d%e3%83%b3%e3%82%b5%e3%83%bc%e3%83%89%e3%82%b5%e3%83%bc%e3%83%81%e3%81%ae%e5%8f%b3","status":"publish","type":"post","link":"https:\/\/sitest.jp\/blog\/?p=5849","title":{"rendered":"Yahoo!\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a\u3001\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30b5\u30fc\u30c1\u306e\u53f3\u5074\u5e83\u544a\u67a0\u304c\u5ec3\u6b62\uff01\u305d\u306e\u5f71\u97ff\u5ea6\u3092\u6e2c\u5b9a\u3057\u3066\u307f\u307e\u3057\u305f"},"content":{"rendered":"

2016\u5e7410\u670819\u65e5\u306b\u3001Yahoo!\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a\u3001\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30b5\u30fc\u30c1\u3067\u30c7\u30b9\u30af\u30c8\u30c3\u30d7\u306e\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u3066\u3044\u305f\u753b\u9762\u53f3\u5074\u306e\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u67a0\u304c\u5ec3\u6b62\u3068\u306a\u308a\u307e\u3057\u305f\u3002
\n\u6b21\u306f11\u670816\u65e5\u306b\u300c\u62e1\u5927\u30c6\u30ad\u30b9\u30c8\u5e83\u544a\u300d\u306e\u5c0e\u5165\u304c\u4e88\u5b9a\u3055\u308c\u3066\u304a\u308a\u3001Yahoo!\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a\u3001\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30b5\u30fc\u30c1\u304c\u307e\u3059\u307e\u3059Google AdWords\u306e\u4ed5\u69d8\u306b\u8fd1\u3065\u3044\u3066\u3044\u304f\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002
\n\u4eca\u56de\u306f\u3001\u5b9f\u969b\u306b\u53f3\u5074\u5e83\u544a\u67a0\u5ec3\u6b62\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u306e\u691c\u8a3c\u3092\u884c\u3044\u307e\u3057\u305f\u3002
\n<\/p>\n

\u3053\u3068\u306e\u59cb\u307e\u308a\u306f2010\u5e747\u6708\u306b\u307e\u3067\u9061\u308a\u307e\u3059\u304c\u3001\u4eca\u5f8c\u3082Google\u306e\u4ed5\u69d8\u5909\u66f4\u304c\u30c0\u30a4\u30ec\u30af\u30c8\u306bYahoo! JAPAN\u306e\u691c\u7d22\u30b5\u30fc\u30d3\u30b9\u3001\u306a\u3089\u3073\u306bYahoo!\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a\u306b\u3082\u9069\u5fdc\u3055\u308c\u3066\u3044\u304f\u3053\u3068\u306f\u65e2\u5b9a\u306e\u8def\u7dda\u306a\u306e\u3067\u3057\u3087\u3046\u3002
\nYahoo! JAPAN\u306e\u691c\u7d22\u30b5\u30fc\u30d3\u30b9\u306b\u304a\u3051\u308b\u30b0\u30fc\u30b0\u30eb\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3068\u691c\u7d22\u9023\u52d5\u578b\u5e83\u544a\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u306e\u63a1\u7528\u3001\u306a\u3089\u3073\u306bYahoo! JAPAN\u304b\u3089\u30b0\u30fc\u30b0\u30eb\u3078\u306e\u30c7\u30fc\u30bf\u63d0\u4f9b\u306b\u3064\u3044\u3066<\/a><\/p>\n

Google\u306e\u53f3\u5074\u5e83\u544a\u304c\u5ec3\u6b62\u306e\u610f\u56f3\u306f\u3001\u30c7\u30b9\u30af\u30c8\u30c3\u30d7\u306e\u691c\u7d22\u7d50\u679c\u3068\u30e2\u30d0\u30a4\u30eb\u306e\u691c\u7d22\u7d50\u679c\u3092\u3088\u308a\u8fd1\u3065\u3051\u3066\u3044\u304f\u305f\u3081\u3067\u3057\u305f\u3002<\/p>\n

Google\u3001\u30e2\u30d0\u30a4\u30eb\u30d5\u30a1\u30fc\u30b9\u30c8\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3092\u767a\u8868\u3002\u4eca\u5f8c\u306e\u5bfe\u5fdc\u306f\uff1f<\/a>\u3067\u3082\u89e3\u8aac\u3057\u305f\u3068\u304a\u308a\u3001\u81ea\u7136\u691c\u7d22\u7d50\u679c\u304c\u3069\u3093\u3069\u3093\u30e2\u30d0\u30a4\u30eb\u30d5\u30a1\u30fc\u30b9\u30c8\u306b\u306a\u3063\u3066\u3044\u304f\u5c06\u6765\u3068\u3082\u95a2\u9023\u3057\u307e\u3059\u304c\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3067\u3082\u30e2\u30d0\u30a4\u30eb\u306e\u4ed5\u69d8\u306b\u8fd1\u3065\u3051\u308b\u3068\u3044\u3046\u4ed5\u69d8\u5909\u66f4\u304cGoogle AdWords\u3001Yahoo!\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a\u3068\u3082\u5b8c\u4e86\u3057\u305f\u4e8b\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

\n

\u53f3\u5074\u5e83\u544a\u67a0\u5ec3\u6b62\u306e\u5f71\u97ff\u306f\uff1f<\/h3>\n<\/div>\n

\u5909\u66f4\u5f8c10\u65e5\u4ee5\u4e0a\u3092\u904e\u304e\u305f\u72b6\u6cc1\u3092\u78ba\u8a8d\u3057\u3066\u307f\u307e\u3059\u3002
\n\u4ee5\u4e0b\u306f\u79fb\u884c\u5b9f\u884c\u65e5\u306e10\u670819\u65e5\u3092\u5883\u306b\u3001\u30e9\u30f3\u30c0\u30e0\u306b\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u9078\u629e\u3057\u5404\u6570\u5024\u3092\u30c7\u30d0\u30a4\u30b9\u3054\u3068\u306b\u307e\u3068\u3081\u305f\u7d50\u679c\u3067\u3059\u3002<\/p>\n

PC\uff08\u30c7\u30b9\u30af\u30c8\u30c3\u30d7\uff09\u3067\u306e\u5909\u5316<\/h3>\n

\"yss1\"
\n\u79fb\u884c\u524d\u306e\u5e73\u5747\u5024\u306fCTR\u304c0.46\uff05\u3001\u5e73\u5747\u63b2\u8f09\u9806\u4f4d\u304c3.2\u3001\u5e73\u5747CPC\u304c217\u5186\u3060\u3063\u305f\u306e\u306b\u5bfe\u3057\u3001\u79fb\u884c\u5f8c\u306fCTR\u304c0.33%\u3001\u63b2\u8f09\u9806\u4f4d\u304c3.1\u3001\u5e73\u5747CPC\u304c230\u5186\u3068\u306a\u308a\u307e\u3057\u305f\u3002
\n\u306a\u3093\u3068\u30af\u30ea\u30c3\u30af\u7387\u304c\u4e0b\u304c\u308a\u3001\u5e73\u5747\u63b2\u8f09\u9806\u4f4d\u306f\u82e5\u5e72\u306e\u4e0a\u6607\u3001\u540c\u6642\u306b1\u30af\u30ea\u30c3\u30af\u3042\u305f\u308a\u306e\u5358\u4fa1\u3082\u307e\u305f\u4e0a\u6607\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

SP\uff08\u30d5\u30eb\u30d6\u30e9\u30a6\u30b6\u642d\u8f09\u306e\u643a\u5e2f\u7aef\u672b\uff09\u3067\u306e\u5909\u5316<\/h3>\n

\"yss3\"
\n\u79fb\u884c\u524d\u306e\u5e73\u5747\u5024\u306fCTR\u304c0.79\uff05\u3001\u5e73\u5747\u63b2\u8f09\u9806\u4f4d\u304c2.5\u3001\u5e73\u5747CPC\u304c211\u5186\u3060\u3063\u305f\u306e\u306b\u5bfe\u3057\u3001\u79fb\u884c\u5f8c\u306fCTR\u304c0.80%\u3001\u63b2\u8f09\u9806\u4f4d\u304c2.6\u3001\u5e73\u5747CPC\u304c206\u5186\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002
\n\u5e73\u5747CPC\u304c\u826f\u5316\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u5404\u6570\u5024\u3092\u898b\u308b\u9650\u308a\u5927\u304d\u306a\u5f71\u97ff\u306f\u306a\u304b\u3063\u305f\u3068\u8003\u3048\u3066\u826f\u3044\u3067\u3057\u3087\u3046\u3002
\n\u4eca\u56de\u306e\u5909\u66f4\u306f\u30e2\u30d0\u30a4\u30eb\u306e\u63b2\u8f09\u5834\u6240\u306b\u5f71\u97ff\u3092\u3059\u308b\u3082\u306e\u3067\u306f\u306a\u3044\u306e\u3067\u5f53\u7136\u306e\u7d50\u679c\u3068\u3082\u8a00\u3048\u307e\u3059\u3002<\/p>\n

TB\uff08\u30d5\u30eb\u30d6\u30e9\u30a6\u30b6\u642d\u8f09\u306e\u30bf\u30d6\u30ec\u30c3\u30c8\u7aef\u672b\uff09\u3067\u306e\u5909\u5316<\/h3>\n

\"yss2\"
\n\u79fb\u884c\u524d\u306e\u5e73\u5747\u5024\u306fCTR\u304c0.83\uff05\u3001\u5e73\u5747\u63b2\u8f09\u9806\u4f4d\u304c2.5\u3001\u5e73\u5747CPC\u304c215\u5186\u3060\u3063\u305f\u306e\u306b\u5bfe\u3057\u3001\u79fb\u884c\u5f8c\u306fCTR\u304c0.82%\u3001\u63b2\u8f09\u9806\u4f4d\u304c2.8\u3001\u5e73\u5747CPC\u304c271\u5186\u3068\u306a\u308a\u307e\u3057\u305f\u3002
\n\u5e73\u5747CPC\u306b\u4e00\u756a\u5927\u304d\u306a\u5f71\u97ff\u304c\u3042\u3063\u305f\u306e\u306f\u30bf\u30d6\u30ec\u30c3\u30c8\u3068\u3044\u3046\u4e8b\u306b\u306a\u308a\u307e\u3059\u304c\u3001\u30bf\u30d6\u30ec\u30c3\u30c8\u306f\u914d\u4fe1\u30dc\u30ea\u30e5\u30fc\u30e0\u304c\u4ed6\u306e\u30c7\u30d0\u30a4\u30b9\u306b\u6bd4\u3079\u3066\u5c11\u306a\u304f\u3001\u6570\u5024\u4e0a\u306f1\u30af\u30ea\u30c3\u30af\u306e\u5f71\u97ff\u304c\u5927\u304d\u304f\u306a\u308b\u306e\u3067\u30c7\u30fc\u30bf\u306e\u6b63\u78ba\u6027\u306b\u82e5\u5e72\u306e\u7591\u554f\u304c\u6b8b\u308a\u307e\u3059\u3002<\/p>\n

\n

\u6700\u5f8c\u306b<\/h3>\n<\/div>\n

\u73fe\u6642\u70b9\u3067\u306e\u691c\u8a3c\u3067\u306f\u3001\u30c7\u30b9\u30af\u30c8\u30c3\u30d7\u3001\u30bf\u30d6\u30ec\u30c3\u30c8\u306b\u82e5\u5e72\u306e\u5f71\u97ff\u304c\u51fa\u3066\u3044\u308b\u306e\u304b\u306a\uff1f\u3068\u3044\u3046\u7a0b\u5ea6\u306b\u3068\u3069\u307e\u3063\u3066\u3044\u307e\u3057\u305f\u3002
\n\u305f\u3060\u3001\u3042\u3048\u3066\u30c7\u30b9\u30af\u30c8\u30c3\u30d7\u306e\u53f3\u5074\u306e\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u72d9\u3063\u3066\u5165\u672d\u5358\u4fa1\u3092\u8abf\u6574\u3057\u3066\u3044\u305f\u3088\u3046\u306a\u30b1\u30fc\u30b9\u3060\u3068\u3001\u8a71\u306f\u5909\u308f\u3063\u3066\u304d\u307e\u3059\u3002
\n\u5165\u672d\u5358\u4fa1\u3092\u5f15\u304d\u4e0a\u3052\u3066\u30d5\u30a1\u30fc\u30b9\u30c8\u30da\u30fc\u30b8\u3078\u306e\u914d\u4fe1\u3092\u72d9\u3046\u304b\u3001\u3042\u308b\u3044\u306f2\u30da\u30fc\u30b8\u3081\u306b\u7518\u3093\u3058\u308b\u304b\u306e\u9078\u629e\u3092\u8feb\u3089\u308c\u308b\u4e8b\u306b\u306a\u308a\u307e\u3059\u3002
\n\u4eca\u56de\u306e\u5f71\u97ff\u306f\u300c\u6307\u540d\u691c\u7d22\u30ef\u30fc\u30c9\u300d\uff08\u793e\u540d\u30fb\u5546\u54c1\u540d\u30fb\u30d6\u30e9\u30f3\u30c9\u540d\u3067\u306e\u691c\u7d22\uff09\u3067\u6226\u7565\u7684\u306b\u53f3\u5074\u67a0\u3078\u306e\u914d\u4fe1\u3092\u884c\u3063\u3066\u3044\u305f\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30bf\u30fc\u3055\u3093\u306b\u3082\u3063\u3068\u3082\u5927\u304d\u306a\u5f71\u97ff\u304c\u3042\u308b\u306e\u3067\u306f\uff1f\u3068\u3044\u3046\u5642\u3082\u4fe1\u6191\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u7406\u8ad6\u4e0a\u3067\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u306b\u5bfe\u3057\u3001\u30af\u30ea\u30c3\u30af\u3067\u304d\u308b\u5e83\u544a\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u304c\u72ed\u307e\u3063\u3066\u3057\u307e\u3046\uff08\u30c7\u30b9\u30af\u30c8\u30c3\u30d7\u306e\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u5e83\u544a\u6570\u304c\u6e1b\u308b\uff09\u4e00\u65b9\u3067\u3001\u30da\u30fc\u30b8\u5168\u4f53\u3067\u4e88\u6e2c\u3055\u308c\u308b\u5e83\u544a\u30af\u30ea\u30c3\u30af\u7387\u304c\u5909\u308f\u3089\u306a\u3044\u306e\u306a\u3089\u3001\u30da\u30fc\u30b8\u3042\u305f\u308a\u306e\u7dcf\u30af\u30ea\u30c3\u30af\u304c\u305d\u308c\u305e\u308c\u306e\u8868\u793a\u3055\u308c\u305f\u5e83\u544a\u306b\u5206\u914d\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002
\n\u5fc5\u7136\u7684\u306b\u30d5\u30a1\u30fc\u30b9\u30c8\u30da\u30fc\u30b8\u3092\u78ba\u4fdd\u3059\u308b\u305f\u3081\u306e\u4e0a\u4f4d\u30dd\u30b8\u30b7\u30e7\u30f3\u8868\u793a\u3078\u306e\u5fdc\u672d\u304c\u6fc0\u3057\u304f\u306a\u308a\u3001\u7d50\u679c\u7684\u306b\u5165\u672d\u5358\u4fa1\u304c\u4e0a\u6607\u3059\u308b\u3053\u3068\u3082\u60f3\u5b9a\u3055\u308c\u307e\u3059\u3002
\nYahoo!\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a\u3001\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30b5\u30fc\u30c1\u3092\u3054\u5229\u7528\u306e\u65b9\u306f\u3001\u5f15\u304d\u7d9a\u304d\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002
\n\u5f15\u304d\u7d9a\u304d\u3001\u5f71\u97ff\u306e\u8abf\u67fb\u3092\u7d99\u7d9a\u3057\u3066\u307e\u3044\u308a\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

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